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Snowflake and OpenAI forge $200M enterprise AI partnership

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Snowflake and OpenAI have struck a multi-year, $200 million partnership to bring OpenAI’s advanced models, including GPT-5.2, directly into Snowflake’s enterprise data platform. The collaboration is designed to let Snowflake’s large customer base, more than 12,000 organisations, build AI agents and semantic analytics tools that operate on their own data without moving it outside Snowflake’s governed environment. Under the agreement, OpenAI models will be natively embedded in Snowflake Cortex AI and Snowflake Intelligence, making it possible to run queries, derive insights, and deploy AI-powered workflows using natural language interfaces and context-aware agents. Customers can analyse structured and unstructured data, automate…

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Sorting

Business

A surprising amount of our time is spent sorting things to create value.

They sort the rotten cranberries from the good ones to ensure that the bag at the market is worth buying. And we sort the movies worth watching, the bargains worth pursuing and the news worth reading. Editors, gold miners and detectives are mostly in the sorting business.

Organized education uses sorting both as a motivation tool and a way to ensure that the graduates it produces meet spec.

Not only do we sort, we are often sorted.

Freelancers and job seekers are sorted into groups, and the best ones sort their potential clients and clients before wasting their time.

Lazy sorting is distracting, expensive and often toxic. Relying on false proxies, easily measured but irrelevant, is a common sorting trap.

And getting better at sorting might be the single most effective improvement we can make in our work. It’s not difficult to improve if we focus on it.

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