Advertisers Can Now See When Retail Media Ads on Meta Drive Sales
LiveRamp and Meta are working with more than 10 retailers including Albertsons and Target.Read More
Could the Next Hit Podcaster Be… Your CFO?
A new show from Morning Brew, hosted by its HR director, hints at a future where executives become influencers.Read More
Week of Oct. 13 Evening News Ratings: ABC and CBS Gain Viewers
NBC Nightly News was the only newscast not to see viewership growth across both measured categories.Read More
Reddit Sues Perplexity and Others Over Data Scraping to Train AI System
Reddit says it warned Perplexity to stop using its data—but citations to the site soared 40-fold afterward.Read More
Nielsen’s The Gauge Ratings for September 2025
Streaming remained the preferred mode of TV consumption but saw its numbers fall compared to August.Read More
Insiders Reflect on PBS NewsHour’s 50th Anniversary
The broadcast will toast this achievement on-air and off-air all week long.Read More
Ogilvy’s Rafael Rizuto Lands at Droga 5 as Americas CCO
Droga5 has appointed Rafael Rizuto as chief creative officer of New York and the Americas.Read More
EXCLUSIVE: Dean Aragón to Succeed P&G’s Marc Pritchard as ANA Chair
Pritchard had advocated improved transparency and accountability in digital advertising as chair of the Association of National Advertisers since 2016Read More
Outcomes and tasks
It’s difficult to spend the entire day working on outcomes. Sooner or later, there are tasks to be done, tasks we believe will get us to the outcome we seek.
But it’s easy to spend the whole day on tasks, failing to recalibrate and ignoring the fact that the tasks might not be helping us get the results we set out to create in the first place.
Bryan Cranston Gets Wicked as ‘Cranpus’ in Ocean Spray’s Big Holiday Push
Ocean Spray’s holiday campaign stars Bryan Cranston as ‘Cranpus,’ a devilish cranberry thief.Read More