Inside BravoCon’s Wicked Changes After Two-Year Wait
After skipping 2024, NBCUniversal’s fan fest returns with more brands, stars, and streaming.Read More
Week of Oct. 27 Morning News Ratings: Today Captures Top Spot in Total Viewers
It broke GMA’s four-week win streak.Read More
BRANDWEEK: CNN’s Surgeon-Journalist Dr. Sanjay Gupta Is in Pursuit of Truth in Media
Sanjay Gupta, CNN’s chief medical correspondent, is not your average journalist. He’s also a brain surgeon, a professor of neurosurgery, and a former White House fellow. Through his deep expertise […]Read More
The Trade Desk Posts Q3 Gains With 85% of Clients Now on Kokai
It seems as if clients are finally listening to the Trade Desk’s messaging around its Kokai user interface. After a great deal of friction, 85% of clients are now using it.Read More
BRANDWEEK: How Catalyst Brands Is Revamping Retail Marketing for Legacy Brands
Execs break down strategies for JCPenney, Eddie Bauer, and Brooks Brothers.Read More
Google Analytics Adds Cross-Channel Budgeting Tools for Marketers
New planning features are designed to help marketers optimize ad spend for specific revenue, conversion, and revenue targets.Read More
BRANDWEEK: How Stanley 1913’s C-Suite Duo Keeps Its Viral Momentum Going
Stanley’s chief product and brand officers help vet new partnerships.Read More
ADWEEK Agencies Advantage: Long-term Volatility Is Pushing Brands to Rethink Partnerships
ADWEEK Advantage is part of a new series where every month, our top editors interpret what happened in each vertical, and what it means for the future. In October, the […]Read More
BRANDWEEK: Kat Cole Almost Said No to AG1. Now She’s Defining Its Next Chapter
From kitchen cabinet chaos to category-defining CEO, Kat Cole has transformed AG1.Read More