Undeterred by their historic rivalry with jocks of all kinds, Nerds are returning to the Super Bowl in 2025. The Ferrara Candy brand made its Big Game debut in a 30-second spot featuring Addison Rae earlier this year. Recreating the iconic dance scene from the ’80s film Flashdance with animated Nerds characters, the Digitas Chicago-created…Read More
When OpenFortune chief revenue officer Carlo Palomino cracked open a fortune cookie at age 14, he had just started his own landscaping business. Did he look at that cookie as dessert or a career opportunity? In the latest installment of video series Resume Rewind, sponsored by entertainment wiki hosting service Fandom, Palomino talks about his…Read More
If you want your brand’s commercial in Amazon Prime Video’s Black Friday NFL coverage, start lining up in February. In a conversation at ADWEEK’s Mediaweek, Amazon head of U.S. live sports and video sales, Danielle Carney, confirmed that the streamer sold out of ad inventory for its Black Friday game between the Kansas City Chiefs…Read More
Although Democrats continue to pour more money than Republicans into presidential advertising on a national level, the 2024 contest between Vice President Kamala Harris and former President Donald Trump will be won or lost in battleground states. On this front, both campaigns and their supporters have run a similar number of presidential ads on local…Read More
The closing days of the presidential election are upon us, but the deadlocked race between Vice President Kamala Harris and former President Donald Trump doesn’t seem to be piquing viewer interest in the evening newscasts. The week of Oct. 21 saw a mixed bag of ratings results for the three broadcast networks. On the positive…Read More
ABC News’ Good Morning America maintained its status as America’s No. 1 morning show for the new season, extending that reign to five weeks. At the same time, GMA was also the only morning show to see week-to-week declines in both total viewers and the Adults 25-54 demo for the week of October 21. NBC…Read More
Constellation Energy thinks there’s one thing that can span the political divide in the U.S.: nuclear energy. In a campaign that began in July and wraps this week, the energy company worked with Droga5 and Accenture Song Sustainability to highlight existing support for nuclear as a way to build momentum around it. “If we simply…Read More
Adtech startup Stic, which is VC funded, wants to turn your vehicle into a billboard on wheels. The company, founded by 21-year-old Adam Cohen in 2023, announced its launch on Oct. 29 at ADWEEK’s Mediaweek event in New York. Through an app, car owners can sign up to receive removable ads from select brands, which…Read More
Netflix has found its new second-in-command for advertising. Today, the company named Nicolle Pangis as its vp of advertising, with the executive overseeing the U.S. and Canada. Pangis will report to Amy Reinhard, president of advertising. “I am so excited Nicolle is joining Netflix,” Reinhard said in a statement. “She has a great reputation within…Read More
MSNBC’s Andrea Mitchell is moving from anchoring a daily show to a broader role with NBCUniversal News Group. The veteran journalist announced the move on Tuesday’s edition of Andrea Mitchell Reports, revealing that the shift will occur in January. “After sixteen years of being in the anchor chair every day, I want time to do…Read More
