NFTs and Labubus Prove the Hype Has Become the Product
The dizzying trend cycle is both a prime opportunity and a challenge for marketers.Read More
The dizzying trend cycle is both a prime opportunity and a challenge for marketers.Read More
The 77th Emmys were a big night for The Studio and brands.Read More
In an oft-quoted speech, Winston Churchill said: “
Never give in–never, never, never, never, in nothing great or small, large or petty, never give in except to convictions of honour and good sense. Never yield to force; never yield to the apparently overwhelming might of the enemy.
The problem with this advice is that it means we spend an enormous amount of time in senseless battles with senseless folks who are also following this advice.
In a community, perhaps it makes more sense to only have battles about honour and good sense. In everything else, sure, give in. It’ll help you focus on what really matters.
Worth noting that there’s no ‘w’ in reckless. We imagine there might be, since a wreck is entirely possible.
There’s the recklessness of creative generosity. This happens when we show up with our best work, regardless of how it might feel if it doesn’t land with the desired audience.
The recklessness of financial abandon. No budgets, no backup plans. This can feel like commitment, but it’s often a trap.
The recklessness of connection. When we stop holding back and find someone (or something) that is worth our full focus, attention and commitment.
The recklessness of being in love.
The recklessness of radical honesty. When we choose to speak our deepest truths, knowing they might backfire, and yet it’s still worth it.
The recklessness of unlearning. When we deliberately dismantle our carefully constructed expertise and certainties to make space for new ways of seeing and being.
The recklessness of solitude. When we step away from the constant hum of connection and productivity, daring to sit with ourselves in complete silence.
And the recklessness of joy. When we allow ourselves to feel and express unbridled delight in a world that often expects measured restraint and cynical distance.
NBC News announced the hosts for its upcoming Dateline Live event in Nashville, Tenn.Read More
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The Weapons campaign leaned into cryptic messaging and ’90s nostalgia.Read More
A weekly roundup of the biggest U.S. and global brand leadership appointments.Read More
Meta wants to help brands better tap into cultural moments taking place on its platforms.Read More
AJ Jones returns to the U.K. after spending nearly five years at McCann Canada.Read More