The CEOs of Minnesota Speak Out, Without Really Saying Much
After the shooting of Alex Pretti by ICE agents, brands are treading lightly.Read More
ADWEEK to Debut the Super Bowl AI Influence Index
AI visibility startup Emberos will reveal which brands are getting the most LLM traction during the Super Bowl.Read More
The Trade Desk’s CFO Is Out After Just 6 Months on the Job
Outgoing finance chief, Alex Kayyal, served at The Trade Desk for nearly six months and will remain on the company’s board through its 2026 annual shareholder meeting.Read More
EXCLUSIVE: Rippling’s First Super Bowl Ad Casts Tim Robinson As Mastermind Gone Mad
The spot skewers outdated technology while introducing the business software company to a mass audience.Read More
8 Lessons Brand Marketers Should Take From Heated Rivalry
You don’t need to be chronically online to have your social media feeds overtaken by TV’s Heated Rivalry. My 21-year-old niece, multiple work Teams chats, Donatella Versace, hetero hockey podcasters, […]Read More
Rainbow Weather raises $5.5M to refine real-time weather forecasting
Warsaw, Poland 26 January 2026 – Rainbow Weather has raised $5.5 million in seed funding to push weather forecasting further into the short-term, high-precision territory it believes the industry still underserves. The Warsaw-based climate tech startup focuses on hyperlocal, minute-by-minute forecasts, zeroing in on what happens in the next few hours rather than days out. The round was backed by a syndicate of investors, including Yuri Gurski, founder of Flo Health, one of Europe’s best-known consumer tech unicorns. Rainbow Weather’s core product is a mobile app that delivers four-hour precipitation forecasts calculated from the exact moment a user checks the…
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Terrible
Most of us are terrible at some things.
Lack of skill, focus, practice, care or just temperament means that we don’t do the task as well as we might. This might be anything from promptness to conflict to high-stakes negotiation. It could include filling in forms, taking notes or brainstorming innovative ideas. Perhaps it’s living with uncertainty…
Once you realize your areas of terrible, choices arise:
- We can choose to put in the effort to become not-terrible.
- We can avoid the tasks, automate or delegate and simply avoid our terrible areas.
- When asked, we can announce we’re terrible, setting expectations so we don’t let folks down.
The one that’s probably worth avoiding is: Accepting tasks and making promises and then quietly doing a terrible job.
ADWEEK’s TV Upfronts and NewFronts 2026 Calendar
Everything you need to know about this year’s upfront and NewFront presentations.Read More
‘Text on the Beach’: The California Post Debuts With Massive, Pun-Filled Brand Campaign
The publisher teamed up with agency Code and Theory to blanket Los Angeles and San Francisco with a multichannel marketing blitz.Read More
TNW Weekly Briefing
1. EU launches “EU Inc” at Davos What: The European Commission unveiled EU Inc (“28th regime”), a single EU-wide legal company structure designed to let startups incorporate once and operate across all member states. Who it affects: European startups & scale-ups, founders, VCs, international investors. How: Reduces legal fragmentation, standardises corporate and investment structures, lowers friction for cross-border scaling. Impact timing: Strategic impact now (capital & expectations), real operational impact from 2027–2028. 2. EU moves to phase out “high-risk” tech suppliers from critical infrastructure What: The EU proposed mandatory rules to remove and replace technology from suppliers deemed “high-risk” in…
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