The U.S. Cannes Young Lions Competition has its newest set of winners hailing from TBWAChiatDay LA, Weber Shandwick, Initiative and FCB New York. The 2024 winners will represent the U.S. in the global competition during the Cannes Lions Festival of Creativity in June. The competition is growing in the U.S. with more 500 teams ultimately…Read More
Even by Southern California standards, the traffic jam created by motorists heading home from the Coachella Valley Music and Arts Festival is notorious. In the hours after the annual concert’s end, tens of thousands of revelers sit bumper to bumper on Interstate 10 as far as 60 miles west of the grounds. There’s not much…Read More
AI threatens to decimate the translation profession, according to a new survey by a British union. Almost four in ten translators (36%) said they’ve already lost work due to generative AI. Nearly half of them (43%) said the tech has decreased their income. They fear far worse is to come. Over three-quarters of translators (77%) believe GenAI will negatively impact future income from their creative work. The survey was conducted by the Society of Authors (SoA), the UK’s largest trade union for translators, writers, and illustrators. SoA said the livelihoods of translators are at risk. To protect them, the union wants…
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California-based quantum circuitry company Rigetti has brought a commercially available quantum computer to the UK. Only the second in the country, it was installed in collaboration with Oxford Instruments NanoScience — a cryogenics company that provides the cooling needed for superconducting qubits. The system, supported by grants from the UK government, is Rigetti’s first UK-based quantum computer and will be accessible via the company’s cloud computing services. When it comes to quantum computing, you need the actual circuitry hardware that hosts the qubits, advanced cryogenics systems, software to run error-correcting quantum algorithms, and specialised programming languages. And the means to…
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If an NBA superstar has Cheetle all over his Cheetos-eating right hand, he might whiff a few lefty high-fives. But, aside from slight embarrassment of the missed connection, it’s no big deal. It’s a different matter entirely if a cosmetic surgeon has to do that same switch-up, or a police sketch artist or a commuter…Read More
Tipsy Scoop serves up sweet treats like spiked mint chip and vanilla bean bourbon that are meant to deliver a pleasant, light buzz similar to a dessert cocktail. But for years now, fans of the New York-based chain have been yearning for something that hits, well, a bit differently. Through a first-time collaboration with a…Read More
What do a feature on Taylor Swift, a profile of Sam Altman and a piece about the James Webb telescope all have in common? Last year, all three Time stories were deemed unsafe for brands to advertise against. The issues came from brand safety technology errantly flagging broad swaths of Time’s reporting as unsuitable for…Read More
Dreams are fine. And dreams involve contradictions. We want this AND that, but both can’t happen. That’s what keeps them from being plans.
Plans embrace boundaries and reality, they don’t ignore them. Plans thrive on scarcity and constraints. Plans are open for inspection, and a successful planner looks forward to altering the plans to make them more likely to become real.
Several brands have made public commitments to shift their budgets to purpose-driven advertising and allocate spend to companies owned by and reaching underrepresented populations or focusing on industry causes. However, given the complexity of the digital media ecosystem, the actual shifting of dollars to purpose-owned or led organizations has proven elusive. The fact remains that…Read More
Welcome to the new episode of the TNW Podcast — the show where we discuss the latest developments in the European technology ecosystem and feature interviews with some of the most interesting people in the industry. In today’s episode, Linnea and Andrii talk about artificial general intelligence, repairable airbuds, some Wolverine nerdery, drone delivery adoption, and much more. The guest of the show is Caroline Viarouge, CEO at EIT Manufacturing. A big part of the conversation focused on the cooperation between the UK and the EU when it comes to research and innovation. Here are the stories and things…
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