AB InBev Commits to ‘American Beers and American Careers’ as Trump Tariffs Loom
The new ad ends on the line: ‘Investing in American beers and careers since 1857. We’re Brewing Futures.’Read More
Binging with Babish Evolves Creator-led Advertising by Taking Unconventional Risks
Rea has used food to work with non-endemic partners, such as when he made duck fat fries to promote the premiere of John Wick 4.Read More
Amazon Drops 3 New CTV Ad Formats Ahead of Its Upfront Presentation
130 million people see Prime Video ads each month, the company claims.Read More
NBCUniversal Brings NBA on NBC Throwbacks Into Its Peacock Present
NBC is bringing back its NBA past.Read More
Fox’s New Streaming Service to Be Called Fox One
Fox One will have livestreaming and on-demand options and feature advanced personalization technology.Read More
WBZ Anchor Chris Tanaka Takes Time Off While Wife Undergoes Cancer Treatment
He told viewers she’s going to be OK.Read More
Pika’s ‘Provocative and Controversial’ Ad Casts AI as an Escape From a Post-apocalyptic World
Some major TV networks didn’t want to run Pika’s first ad.Read More
Mark Johnson Abruptly Out at Cleveland Station After More Than 30 Years
He joined the station in 1993Read More
AM Anchor Jessica Ralston to Anchor Evenings in Columbus
She’s been the morning anchor of Good Day Columbus over the past nine years.Read More
Infinity is not a number
Little kids get confused about this… just add a few more to a very big number, and you have infinity.
Actually, infinity is a feeling and a concept built on the presumption that it can never be reached.
In a metrics-driven world, infinity is a dangerous thing to wish for, because it can never be achieved.
Exactly how many followers/sales/resources/compliments would be enough? If you’re always demanding a few more than whatever you have, you’re signing up for a journey that never ends.
If the journey itself is sustaining you, there’s nothing wrong with insisting that it go on and on. But be careful what you’re trading away, because infinity will never arrive. That’s the point.