After a months-long standoff, WarnerMedia and Roku have reached an agreement to bring streamer HBO Max to Roku devices beginning Dec. 17. The move means existing HBO customers who have downloaded the HBO app on Roku devices will see the app auto-update to HBO Max. For those who do not already have HBO subscriptions, the…Read More
This has been a year for the dogs–really rough (ruff?). But Budweiser and social channel @WeRateDogs hope to bring some holiday cheer for lucky dog owners with a contest to get their pup on a Budweiser can. Imagine being able to drink a frothy brew with your own canine on the label. That’s the present…Read More
As the Covid-19 vaccine begins to roll out, new troves of misleading information begin to roll out with it, and Twitter outlined the steps it is taking to keep that misleading information off its platform. The social network said that starting Dec. 21, it will use a combination of technology and human review to root…Read More
10 state attorneys general sued Google Wednesday for alleged antitrust violations related to its ad stack, popularly known as DoubleClick. Texas Attorney General, Ken Paxton, who has led a lengthy investigation into the technology company, announced the lawsuit in a video posted to Twitter. Additional states joining the complaint are Arkansas, Indiana, Kentucky, Missouri, Mississippi,…Read More
If I had a dollar for every article I’ve read that started with “2020 was a tough year for everyone,” I’d be rich enough to not be here writing this one. But it was! And with a couple weeks left I’m still not convinced we won’t face the zombie apocalypse by Christmas. That being said, I’m more prepared than ever for whatever horrors await these waning days and those sure to come in 2021. Because I’m a vampire. Vampire: The Masquerade has been around for decades. Today, the World of Darkness (that’s the universe in which V:TM exists) released a…
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Activision Blizzard vice president of franchise communication and social Beverly Jackson will join Twitter Jan. 4 as vp, global brand and consumer marketing. Jackson will report directly to chief marketing officer and head of people Leslie Berland and lead the social network’s brand, consumer product marketing, global consumer marketing and social teams. While at Activision…Read More
It’s difficult to describe 2020 in one word. Chaotic, tumultuous, depressing, scary and unrelenting all work, but the list is endless. Instead of words, Samsung in the U.K. has opted to use dance to capture the events and emotions brought about by this turbulent year. The electronics brand tapped Irish actor Paul Mescal to star…Read More
Last week, the Federal Trade Commission announced it was filing a suit to halt Procter & Gamble’s acquisition of Billie, a direct-to-consumer razor brand. If that sentence inspires an episode of d?j? vu, there’s a reason: Not even a year ago, the FTC filed another suit to block a similar acquisition, that of Harry’s, another…Read More
Celebrating the end of 2020 in a Times Square crowd is the last thing on people’s minds, but Airbnb is offering up a safe alternative: the best seat in the house to this year’s virtual celebration–for just $21. The one-night stay for two in the Nasdaq outdoor terrace includes a panoramic view of New Year’s…Read More
While there are some bright spots and progress, ad agencies continue to grapple with diversity. Awareness of systemic racism is one thing; acting on improving the situation is quite another. Brands continue to look at their vendor relationships–agencies included–demanding greater diversity and accountability. To that end, the Atlanta market is embarking on a plan called…Read More
