The administration of President Joe Biden wasted no time in revving up its Twitter engine, creating over 50 new staff government accounts, along with two new institutional White House accounts: @WHCOS, for chief of staff Ronald Klain; and @WHCommsDir, for communications director Kate Bedingfield. All of those new accounts will be added to the White…Read More
For some travelers, a glass of chardonnay some 35,000 feet in the air is as ubiquitous as free pretzels and peanuts. Most airlines have a longstanding policy of complimentary drinks as part of the premium paid for a seat in first class. But when the pandemic shuttered nearly all air travel–and kept elite-tier loyalty members…Read More
TLDR: With The Ultimate 2021 White Hat Hacker Certification Bundle, students get schooled in more than 100 hours of cybersecurity and ethical hacking expertise. In case you haven’t heard, the U.S. has been at the center of a building cybersecurity meltdown in recent months, including everything from suffering staggering widespread hacking attacks to disappointing setbacks in costly attempts to improve the safety of vital defense systems. Those alarming missteps could be on a path toward improvement with an additional $10 billion in funds earmarked for cybersecurity and IT fixes in the wake of the SolarWinds hack. But what it really…
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In the years before the pandemic, I had to spend hours transcribing interviews or events recorded in noisy hallways or hotel coffee shops. While the coronavirus has put a halt to all of that for now, I still have to get on a ton of video conferencing calls. So, I appreciate any tool that helps me with recording and transcribing. Today, one of those apps, Otter.ai, announced that its new Chrome extension will allow users to transcribe Google Meet calls directly from the browser. That’s an extremely handy feature — so you should be incredibly excited. A lot of my interviews are scheduled…
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Research shows that various industries have big ethnic and gender pay gaps, but the extent to which discrimination affects these inequalities is tricky to assess. A new AI tool developed at the London School of Economics has shed some light on how recruitment prejudices influence these outcomes. The system uses supervised machine learning algorithms to analyze the search behavior of recruiters on employment websites. The researchers applied the algorithms to the online recruitment platform of the Swiss public employment service. [Read: How Netflix shapes mainstream culture, explained by data] The tool used data from 452,729 searches by 43,352 recruiters, 17.4 million profiles that appeared…
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Verizon Media is expanding its long-standing ad sales arrangement with Microsoft as the telecom giant’s ad-tech unit looks to solidify its footing in the marketplace. The telecom’s supply-side platform now represents display inventory for MSN and Outlook, adding to the video, search, native and Xbox inventory the ad-tech unit sells on behalf of Microsoft. After…Read More
1. Micromobilty market consolidation in Europe Given the speed and timing of COVID, there has been a rapid transformation in the European micromobility market. According to recent news stories and press releases, many of the largest operators have been in active late-stage fundraises to shore up their consumer offers, expand their fleets, and increase their geographic service areas. Namely, Tier, Voi, and Bolt have been the standout micromobiity operators that have not only weathered the COVID-19 financial storm, but have been able to attract massive equity capital investment, scale their operations, and aggressively hire across all business units. Lime is…
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Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Many Americans Are Disinterested in Trump’s Post-Presidential Aspirations After today’s…Read More
Creating a Super Bowl commercial that 100 million people will both like and want to talk about with friends is difficult. Pulling it off amid high unemployment, intense political division and a pandemic that has taken the lives of 400,000 Americans? Even more so. “At this very moment, if you’re very quiet and you close…Read More
Being woken up by the dull, white noise of helicopters overhead seems to be the new norm these days in D.C. On Inauguration Day, my mind was wandering many unknowns, wondering about the “what ifs” had lockdown and a pandemic not been lurking in the background. For what seemed to be a frozen moment in…Read More
