Three of advertising’s top executives believe there’s no going back to the way business was done before the Covid-19 outbreak. Nearly a year after the pandemic fully hit the U.S., leaders from Procter & Gamble, NBCUniversal and advertising technology firm The Trade Desk all emphasized the rise of data-driven ad buying and noted how the…Read More
Starting a regular column at the beginning of a pandemic about how to find happiness is a pretty sure bet. What The Atlantic didn’t expect was how it would pave the way for its approach to virtual events in 2021. The Atlantic’s How to Build a Life column by author Arthur Brooks, launched in April…Read More
Researchers from Facebook and NYU Langone Health have created AI models that scan X-rays to predict how a COVID-19 patient’s condition will develop. The team says that their system can forecast whether a patient may need more intensive care resources up to four days in advance. They believe hospitals could use it to anticipate demand for resources and avoid sending at-risk patients home too early. Their approach differs from most previous attempts to predict COVID-19 deterioration by applying machine learning techniques to X-rays. These typically use supervised training and single timeframe images. This method has shown promise, but its potential is constrained by the time-intensive…
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The marketing department at software giant SAP is under new leadership. Alicia Tillman announced this morning on LinkedIn that she will step down from her role as global chief marketing officer for SAP at the end of February. The company also announced today that it has made two top-level hires, both of whom will join…Read More
Did you know that Discord features both light and dark visual themes? You can switch between them at any time. Our guide will show you how this is done. Note: These screenshots were captured in the Discord application on iOS. Step 1: Tap your profile picture on Discord’s navigation menu at the bottom of the…Read More
Twitter detailed its plans for Inauguration Day Wednesday, Jan. 20, both in terms of protecting the public conversation and giving people a way to view and follow the events, and the social network also reiterated details about the transfer of institutional White House accounts from the outgoing administration to the incoming administration. The company wrote…Read More
In December, the UK county of Cambridgeshire started a traffic regulation trial that let electric vehicle drivers use bus lanes, which are typically reserved for buses, taxis, motorcycles, and cyclists. The county council said that letting electric vehicles use the bus lanes serves as an additional incentive to get drivers out of their combustion engine vehicles and into EVs. Cambridgeshire County Council trial ‘Tesla lanes’ which could see cyclists sharing bus lanes with electric vehicles https://t.co/hlU1TJxftJ #cycling pic.twitter.com/Xqel95g202 — road.cc (@roadcc) January 14, 2021 Bus lanes are designed to give some priority to those that use public transport, meaning that…
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Super Bowl host cities normally get flooded with out-of-home ads leading up to the Big Game. However, this year OOH advertising might look different for Super Bowl 55 host city Tampa as rising Covid-19 numbers will likely lead to a significant decrease in attendance. NFL commissioner Roger Goodell said the league plans to have as…Read More
A month before Disney+ was officially unveiled, a message for Marvel fans trickled out: Get ready to pay if you want to understand what’s happening in future movies. That edict, delivered by Marvel chief creative officer Kevin Feige in an oft-cited Bloomberg interview, is finally coming to fruition. WandaVision, an exploration of the relationship between…Read More
TLDR: This lifetime subscription to a 1TB Starchive Cloud Storage plan offers safe, secure, and fully curated and archived access to all your files instantly. Content creators create. They can’t help it. It’s who they are. But whether they’re a writer, a filmmaker, an artist, or a multi-hyphenate that does it all, all that content they create starts to stack up. Research documents, raw video, recording session tracks, and other work product can take up a fair amount of digital space. While it’s tempting to just push all those files to a cloud storage account, that doesn’t always make it…
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