The ad industry uses the past to inform the future. Great campaigns from ad history serve as high mark standards of excellence. As the ad world continues to shift to digital, those who made their marks during the analog era are telling their stories and reliving some of their best moments as part of the…Read More
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsels #1: Busch Light wants you to pee in its cans In what sounds like a belated April Fools’ Day stunt but is actually more oriented to Earth Day, Busch Light is asking consumers to “Save a Tree,…Read More
When your watch stops, it’s unlikely that you believe that time is now standing still. It’s obviously the watch that’s broken, not time.
But when a metric on our culture or a complex machine is functioning poorly, it’s easy to get confused. Is this work actually unpopular, or is the bestseller list not an accurate reporter of what people care about? Is the pump actually overheating, or is the temperature probe broken?
The more complex the system, the more likely we are to believe a broken gauge, even if it’s only right twice a day.
If you’re not satisfied with what you think is happening, it might be worth recalibrating.
If you have two similar-looking USB-C to C cables, chances are that you might not be able to tell anything about their capabilities by just looking at them. The USB-C standard can handle a lot of things: charging, data transfer, and audio and video streaming. But not all USB-C cables are made alike. When I bought my M1-powered MacBook Air, I was excited about carrying only one charger to juice up all my gadgets. I put the stock USB-C Apple charger in my bag, and expected it to charge my laptop, phones, power bank, and earbuds. My colleague Napier has…
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A monstrous, many-legged insect and a zombie tiger leap out of screens, frightening passersby on city streets. A mystic’s giant hand breaks through a billboard and into the real world. An enormous shoebox reveals an oversize Nike Air Max sneaker that spins free from its frame, suspended in the air as if by magic. These…Read More
By: Dara Kerr When the St. Louis police arrived on the scene last April, Lyft driver Elijah Newman was already dead. Officers found him in the driver’s seat of his car with a gunshot wound to his torso. In a probable cause statement provided to The Markup by the Circuit Attorney’s office, detectives say they located a bullet casing next to Newman’s body and a Lyft light affixed to the front dashboard. “It was like a fist to the gut,” Elizabeth Hylton, Newman’s long-time friend and roommate, said when she heard the news. Newman, an immigrant from Ghana, was one…
This story continues at The Next Web
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but…Read More
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but…Read More
Almost a year after the $40 billion merger of Virgin Media and O2, the resulting company has released its first major multimillion-dollar awareness campaign to promote its “Volt” proposition across the U.K. Virgin Media O2 is the new company that launched last June, combining two of the U.K.’s largest communications and broadband providers. Both will…Read More
The industry has faced some significant challenges recently, from the debate about working from home and how it impacts office culture and community to hiring talent who aligns with your mission and also brings marketable skills–that change nearly every week. Gen Z has a lot to offer to the workplace, with new insights and ideas…Read More
