One of Reddit’s most popular April Fools’ Day stunts returns April 1 after a five-year hiatus, and this is no joke. At 6 a.m. PT/9 a.m. ET on April Fools’ Day, r/place will make its momentous return to the platform. The communal, 1,000-by-1,000-pixel canvas enables logged-in Redditors to place a tile or pixel of their…Read More
Despite their undeniable popularity, Tesla vehicles have been experiencing a wave of troubles: a string of crashes, Autopilot and Full-Self Driving Beta malfunctions, and even battery explosions. As a result, the automaker has consistently drawn the attention of the US National Highway Traffic Safety Administration (NHTSA). But has it made it easy for the agency to investigate the company’s reported safety issues? No, it hasn’t. In an intriguing piece, The Washington Post’s Faiz Siddiqui details how US auto regulators have had to employ unconventional strategies to circumvent a big part of the problem: Musk’s ego and stubbornness. In general, if…
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Russia’s invasion of Ukraine started last month, and as a response, various tech companies started to discontinue or limit their services in the country. Some of those were voluntary, and some of those were driven by international sanctions. Here’s a running list of all the companies and digital services paused or discontinued in Russia: Apple Pay: Last month, after Russian banks were hit with sanctions, Apple decided to shut down its payment services to follow those regulations. Apple Store: Earlier this month, the iPhone maker said that it’s suspending all sales of physical products in Russia following the invasion. It…
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Nike’s Air Max sneaker has gained a cult following among Millennials since its debut in 1987 but, 34 years later, the brand faces a challenge: how do you make the shoe relevant to a younger generation? Nike’s answer was to head to the metaverse and enlist kids to create a digital world centered around the…Read More
Having begun a major international recruitment drive last year, music streaming service Spotify has expanded its advertising sales leadership across Europe–with hires from Google and LinkedIn set to join in the coming weeks. With 406 million active users, the business has announced that it will increase its ad sales and ads business marketing team by…Read More
Programmatic advertising remains a key revenue driver for most digital publications, yet most are only transacting on some of their audience. That’s because digital advertising’s currency is the third-party cookie, which is only relevant for Google Chrome users. In the U.S., Chrome has slightly less than 50% of browser market share, according to Statcounter. Yet…Read More
Simply put: There aren’t many women-owned ad agencies in North America. According to the 4A’s, there are 22,000 ad agencies across the continent. Less than 1% are owned by women. Those who do run their own shops want to change that, starting with Zembezi founder and CEO Jean Freeman and Cornett president and owner Christy…Read More
Editor’s note: This is the first installment of Beats, Bytes and Brands, a monthly column on the newest trends and activations converging across the music industry and brand marketing. Brands have historically been major players in the concert industry: In 2019, sponsorships accounted for $590 million of Live Nation’s earnings. It’s no mystery why brands…Read More
When an entrepreneur gets funded, it’s often difficult for them to start spending money on assets–the old limits fade slowly. What used to be smart is now dumb. What used to too risky is now the safe thing to do.
When someone gets older or is injured, one of the dangers is that they’ll fail to realize that they can’t do the things they used to do in quite the same way.
And graduating from college means that you probably can’t maintain the lifestyle you used to have…
None of these changes are failures. They’re simply steps in the journey.
We change. That’s part of the deal.
A well-lived life without calibration is unlikely.
Outspoken and full of energy, VaynerMedia founder Gary Vaynerchuk is a different kind of agency boss, preferring to wear baseball caps and T-shirts over button-downs and suits, and entirely beholden to his belief that social media is the future of advertising. The last time Vaynerchuk was able to visit his team in London was before…Read More
