“Do what you love,” is no longer just advice. High school students learn early on that their future careers should be passion-driven. Self-help books counsel job searchers to start with reflection on what they love. And Hollywood films teach people, in romantic fashion, to aspire to work that is intrinsically satisfying and expresses our authentic selves. Researchers call this way of thinking about work the passion paradigm, and studies show it has become pervasive in modern societies. The passion paradigm emerged in the 1960s. During this time, there was widespread questioning of social and cultural norms — especially among youth…
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