Saucony’s 4-Minute Ad Celebrates the Community in Solo Running
The campaign pushes for emotion over performance.Read More
Show’s Over: Netflix Declines to Up Offer After WBD Chooses Paramount Bid [UPDATED]
Netflix is out after WBD calls Paramount bid ‘superior.’Read More
Week of Feb. 16 Cable News Ratings: Across-the-Board Declines
MS NOW fell by single digits outside of the primetime demo.Read More
Week of Feb. 16 Morning News Ratings: Today Remains No. 1 Despite Losing Viewers
CBS Mornings saw double-digit growth in the prized Adults 25-54 demo.Read More
Week of Feb. 16 Evening News Ratings: World News Tonight Sees Growth
NBC Nightly News remained the No. 1 broadcast in the Adults 25-54 demo.Read More
Will AI Take Your Marketing Job? Here’s What Two AI Experts Are Seeing
Are you worried AI will replace you? Do you wonder which marketing skills will actually matter in an AI-powered future? In this article, you’ll discover what skills are becoming more valuable now, tactical steps to stay competitive, warning signs you’re falling behind, and what experts predict marketers will be talking about throughout 2026. The Job […]
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5 Key Takeaways From WPP’s Turnaround Plan
From WPP Creative to cuts, here’s what CEO Cindy Rose told investors about her plan to revive the struggling holdco.Read More
WPP 2025 Revenue Drops 8.1% as It Reveals Turnaround Plan
CEO Cindy Rose unveiled a $675 million annual cost-cutting drive and launched WPP Creative.Read More
Fortune 500 CMOs Turn to Freelancers in Major Talent Shift
New Assemble data finds freelancers and contractors make up 30% to 70% of many marketing organizations.Read More