MSNBC’s Andrea Mitchell is moving from anchoring a daily show to a broader role with NBCUniversal News Group. The veteran journalist announced the move on Tuesday’s edition of Andrea Mitchell Reports, revealing that the shift will occur in January. “After sixteen years of being in the anchor chair every day, I want time to do…Read More
Swedish buy-now-pay-later company Klarna has launched nearly 30 topical marketing campaigns this year entirely created by generative AI, using the technology to generate ideas, write copy, and create images. While much has been said about AI tools boosting efficiency, the firm is also finding these campaigns are more effective. These campaigns, often tied to events…Read More
With a combative presidential election just a week away and the country arguably the most divided it’s been since the Vietnam era, it’s no surprise that media outlets (this publication included) have reported a retreat from diversity and inclusion initiatives. Corporate promises to get serious about DEI–made in the wake of George Floyd’s murder and…Read More
After four years of sponsoring the NBA and WNBA, DoorDash kicked off the 2024-2025 season by celebrating the sport with the help of a hip-hop legend. Hip-hop artist Kurtis Blow released “Basketball” in 1984, rapping about the sport’s biggest stars and its cultural impact in a video featuring cheerleaders, nunchuck fights, and neon graphics. In…Read More
It was a wild NewsNight for Abby Phillip on Monday. The CNN anchor broke up a heated on air verbal brawl after commentator Ryan Girdusky made a bigoted remark about fellow panelist Mehdi Hasan. During a subsequent commercial break, both men left the panel and CNN later announced that Girdusky had been banned from returning…Read More
Looks like Fox News’ Bret Baier will be trick-or-treating in Pennsylvania this Halloween. TVNewser can exclusively reveal that the Special Report anchor is broadcasting live from a Philadelphia suburb on Oct. 31 at 6 p.m. ET. And he’s taking show on the road the next night as well, heading to a suburb of Detroit, Michigan…Read More
Tools of the Trade is an AgencySpy feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a favorite drafting table to the best software program to a lucky pen, a vintage typewriter or a pair…Read More
The Black List, LAist Studios, and The Ankler are putting celebrities to the test. At ADWEEK’s Mediaweek event today, the three companies announced they’re teaming up for Nobody Knows Anything, a new game and interview podcast and radio show that quizzes celebrity guests and explores the creative process. Shana Naomi Krochmal, LAist Studios vp of…Read More
Fashion inspiration comes from old photos, a carnival, and a chandelier in a new brand platform from online retailer Asos that targets shoppers who are less influenced by what’s being worn by models and celebrities. “Inspired By” speaks to a growing trend of people seeking style inspiration from beyond traditional fashion sources like runways. The…Read More
Linda Boff, CEO of creative agency Said Differently and the latest subject of video series Resume Rewind, sponsored by entertainment wiki hosting service Fandom, is best known for her 20 years at GE. “I fell deeply in love with the company and the purpose of the company, which is, ‘Find a way to build a…Read More
