Business

Teads is the fifth major SSP to sue Google in the last year over claims that its anti-competitive ads practices hampered competition.Read More

Wondering how to start building real automations for your business? Curious what it actually takes to get an AI agent working across your entire tech stack? ​In this article, you’ll discover tips to use Claude Cowork to plan, build, and deploy AI automations. Claude Cowork: A Human-Friendly Agentic AI Platform Most people still interact with […]

The post How to Build AI Automations With Claude Cowork appeared first on Social Media Examiner.

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People lie.

They lie in focus groups, they lie on surveys and they lie to themselves.

Culture can be seen as an organized lying function. Be aware of what other people are thinking and make choices about your preferences so you can fit in.

Without this effect, we wouldn’t have trends, fads or hits.

Part of our work as marketers is to create the conditions for people to happily do what they were hoping they could do all along.

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The biggest names in the creator economy are hiring CEOs, launching product lines, and courting Wall Street—provided they can avoid the pitfalls along the way.Read More

Media strategies as good as the ideas they support.Read More

The marketing technology driving proven revenue impact in advertising and media.Read More

It doesn’t have to be well-crafted, historically important or aesthetically unique. It simply needs to be famous.

Celebrity art is famous, with a story and thus emotional resonance. It’s a souvenir for our eyes, a chance to have proximity without ownership. It conflates familiarity with scarcity, the power of in-person experience with the context of our culture. It’s simultaneously a statement of status and a signifier of connection.

It shows up in more places than we realize. Once an egg cream joint is Instagram famous, the line out the door is yet another example of how much we want to be near something that others have noticed.

Plenty of art is good enough to qualify for celebrity. But celebrity only happens after the network has kicked in. It’s more random than we’d like to admit.

What would it take to make your art, in whatever form, worthy of celebrity?

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Learn how the top marketers from Bayer, Zoom, and a health tech firm have implemented AI over the past month, and what they hope to accomplish over the next quarter. Read More

Brands are embracing a new creative playbook: world building. Read More

Those already investing in areas like influencer and agentic will leapfrog the competitionRead More