Business

Algorithms will increasingly mediate how people discover, evaluate and interact with brands. The path forward lies in diversification and data.Read More

The staged paparazzi shots nod to an emerging marketing trend.Read More

Liquid Death released its Super Bowl 60 ad teaser, promising to bring big energy to the Big Game.Read More

Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? In this article, you’ll discover how to optimize your online presence for AI search engines and build trust signals that get your business recommended. Why AI Visibility Is the Future of Online […]

The post Recommended or Rejected: Does AI Trust You appeared first on Social Media Examiner.

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Before the lights come up, the mysterious star has one quiet ritual: a juicy sandwich.Read More

The AI conversation has moved decisively beyond productivity-focused generative models.Read More

98th Oscars takeaways: WBD makes its case to Netflix, and Sinners breaks records.Read More

42 years ago, Apple’s 1984 ad ran on the Super Bowl. Once. It’s generally considered the most effective ad of its kind, creating a legend and also a trap.

Was this ad the reason the Mac is still around?

Or was it Regis McKenna’s work in getting Steve on the cover of more than 20 magazines the month it launched?

After all, they say that getting the word out is the key to marketing.

That’s not what did it.

It was Guy Kawasaki’s tireless year of evangelizing the platform to software developers, creating an ecosystem that made the Mac useful from the start.

And it was Susan Kare’s and Bill Atkinson’s unreasonable standards that made the experience of using the Mac unlike its alternatives–an advantage that has lasted half a century.

Hype is a trap. Better is better.

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As Europe races into the AI era, its policymakers are laying new pipes for the continent’s digital future. The European Commission’s proposed Digital Networks Act (DNA) promises to rewire the EU’s telecom landscape, with big implications for artificial intelligence infrastructure, connectivity equity, and the startup ecosystem.  Exposed as part of a broader push to make Europe “fit for the Digital Age,” the draft law aims to modernize how networks are built and regulated, from 5G towers in rural villages to fiber links between data centers.  I have to say it’s a bold vision of a more connected, innovative Europe, but…

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If revenue were the only measure, Sam Altman would be the most successful CEO since the invention of electricity. But profit is the metric that ultimately counts.Read More