The Warner Bros. Discovery ad sales team is continuing to downsize. On Tuesday, the company laid off 100 employees, a source familiar with the matter confirmed to Adweek. The layoffs are in line with the company’s reported plan to cut up to 30% of its ad sales staff. A source previously told Adweek that 30%…Read More
It took all of six minutes for Twitter shareholders to approve Elon Musk’s agreement to acquire the company for $44 billion at a special meeting Tuesday. Shares in Twitter closed trading at $41.74 Tuesday, while Musk’s deal–which he is doing everything possible to get out of–values the stock at $54.20 per share. The company said…Read More
Fans of singer-songwriter NIKI likely remember the elegant blue dress that she wore in the music video for her sultry 2019 track “Indigo.” Now, they have a chance to covet it for themselves–along with a number of unique items from a roster of popular music artists–thanks to a new partnership between fashion marketplace Poshmark and…Read More
Subscription service Twitter Blue will soon add a redesigned Twitter Spaces tab that will provide access to live and recorded Spaces, themed audio stations and, for the first time, podcasts. The social network initially revealed these moves last month, saying that the revamped Twitter Spaces tab would be rolled out to “a group of global…Read More
When Kalen Thornton joined Gatorade at its CMO in March 2021, the former Nike and Jordan Brand executive had big plans for the sports beverage maker–but maybe not what one would expect. “What I saw was the opportunity for the brand to get back to a purpose-led identity,” Thornton said at Adweek’s Brandweek Miami event…Read More
Influencers may crave attention by “occupation,” but a new AIexperiment shows they can’t always control their admirers’ gazes. Dubbed “The Follower,” the project tracks Instagrammers in the wild. In the process, it offers a glimpse at the terrifying capabilities of automated surveillance. The experiment is the brainchild of Dries Depoorter, a Belgian artist who previously caught our attention by monitoring politicians using phones at work. Credit: Dries Depoorter“The Flemish Scrollers” uses automatically tags lawmakers using phones during government meetings. For his latest demonstration of tech’s dangers, Depoorter analyzed feeds from open cameras, which offer easy access to images of public…
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Although many people have been focusing on the health needs brought on by Covid-19, one major issue that continues to have life-threatening consequences is people missing their routine health screenings. The Colorectal Cancer Alliance, a colon cancer nonprofit organization, is aiming to change that. The Colorectal Cancer Alliance, is helping to launch “Lead From Behind,”…Read More
The annual Best of Beauty issue from Allure gained a touch of augmented reality this year, courtesy of Snap Inc. Snap created Allure Lip, Cheek and Eye lenses for 19 winning products, available via the Allure profile, enabling Snapchatters to virtually try on the year’s best blush, crayon, eyeliner, gloss, lip liner, mascara, stain and…Read More
With the U.S. Senate expected to vote on marriage equality in the coming weeks, wedding brand Zola is taking action–with an invitation. Zola created a wedding-style invitation, which ran as a full-page ad today in The Washington Post today, addressed to the U.S. Senate calling for the passage of marriage equality. Additionally, Zola is mailing…Read More
A decade ago, Miami was barely a blip on the creative agency map. The OG shop was Crispin Porter + Bogusky, a wildly creative agency that had its HQ in the city starting in 1988 and running through 2001 when it moved to LA and later Boulder. The agency was on top of the world…Read More
