Bracket Busters and Blowouts: March Brandness Heats Up
After a wild first round, eight brands are moving on in the March Brandness tournament—powered by Nativo’s Brand Rank—with upsets, dominations, and narrow victories.Read More
Bill Maher to Meet With Donald Trump
Maher announced the meeting on his Club Random podcast.Read More
CEOs Like CMOs, But Aren’t Always Confident They Can Deliver
A new survey reveals what company executives think about their top marketer.Read More
Why B2B Tech Marketing Is Outpacing Consumer Brands With Cisco CMO Carrie Palin
The strategic approach to using AI to enhance human connections, not replace them.Read More
WPP to Sell Inflight Entertainment Provider Spafax
Spafax has been part of WPP since 2000 and has a client list of airlines from nearly every continent.Read More
Rakuten Advertising’s Performance Solutions Group Acquired by Brunner
Brunner will inherit the Performance Group’s paid search, programmatic planning, and buying teams.Read More
How Late Boxing Legend George Foreman Became One of the Greatest Pitchmen of the 20th Century
Few stories in the sports-to-branding pantheon are as colorful, and unlikely, as that of George Foreman, who died Friday at the age of 76.Read More
The Future of TV Advertising With Roku’s Sarah Harms
Streaming, data, and what’s next for connected TV.Read More
Why Top YouTube Creators Are Meeting With CMOs Ahead of the Upfront
The first Spotter Showcase gives brands face time with creators like MrBeast, Dude Perfect, and more.Read More
Jean English is AI Cloud Provider CoreWeave’s First CMO
AI cloud provider CoreWeave has appointed Jean English as its first chief marketing officer (CMO), it announced on Monday. English brings over 20 years of marketing and communications leadership experience. […]Read More