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Charged by the word

Business

In a hurried world with infinite content, it’s worth considering that you’re no longer paid by the word when you write, in fact, you should pay for every extra word you use.

Be as brief as is useful.

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The AI effort gap

Business

It can take seven years to get a PhD.

And a month to write a useful business plan or a year to write a book.

And yet, when AI shows up, our mistake is thinking that if we can’t find useful brilliance in one simple prompt, it’s broken.

Imagine what you could discover and create if you spent an hour focusing on just one piece of output. I’m seeing illustrations, narratives and research that celebrate the hundreds of hours that went into each of them–it feels like years of focused work.

If all that’s needed is the push of a button, we can find someone cheaper than you to push it.

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