Here’s What Netflix’s New Homepage Means for Advertising
Netflix hopes members and advertisers are excited about its new homepage updates.Read More
Nike’s A’ja Wilson Ads Are an Ode to Girlhood and Community
Nike’s ads star Las Vegas Aces basketball player A’ja Wilson, as the brand amps up its athlete-focused storytelling amid a turnaround plan.Read More
EXCLUSIVE: Michael Kassan’s 3CV Is Spending $3M on a Cannes Beach Takeover
The big budget beach is a pivotal moment for Kassan, who founded 3VC in June 2024 after his MediaLink exit.Read More
Beyond Yoga names UM as Media Agency of Record
UM has been named U.S. media agency of record for Beyond Yoga following a competitive review.Read More
Where Brands’ DEI Pledges Stand 5 Years After George Floyd
Names like Target and Starbucks made big DEI commitments in 2020. Here’s what they look like in 2025.Read More
Churn Is a Good Thing for This ‘Happy’ Agency Finance Director
Michael Neve of North Carolina’s The Variable makes and scoops Happy’s Ice Cream.Read More
LA Pride Bucks National Trend by Retaining Most of Its Brand Sponsors
LA Pride, in its 55th year, has sponsor deals with Delta, AEG, Casamigos, Coca-Cola, NFL, Honda, Sony Pictures and more as brands pull back their support from LGBTQ+ events in many major cities.Read More
Exclusive: Eyeo exits stealth to give cameras human-like colour vision
Dutch startup Eyeo has emerged from stealth with €15mn in funding to advance a breakthrough photonics technology for cameras that could radically disrupt the way we take images. Eyeo spun out last year from Belgium’s Imec, one of the world’s leading nanoelectronics centres. The startup’s waveguide colour-splitting technology — an optical technique that uses tiny structures to guide and separate light by wavelength — triples the light sensitivity of today’s best image sensors. Eyeo’s sensors allow all sorts of cameras, from DSLRs to those in smartphones and virtual reality headsets, to capture brighter, clearer images, especially in low-light conditions. The…
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Yahoo Pitches Partnerships With Kevin Durant’s Boardroom, Chef Nick DiGiovanni to Advertisers
Yahoo pitches new partnerships at NewFronts and celebrates 30th anniversary.Read More
Week of April 28 Cable News Ratings: MSNBC Experiences Drops in Primetime and Total Day
The week marked the conclusion of Rachel Maddow’s 100-day run hosting her show five nights a week.Read More