In its first-ever Super Bowl ad, Dr. Squatch wants men to know there is nothing more attractive than good hygiene. That’s right–that lonely three-in-one bottle of body wash, shampoo and conditioner sitting by itself in your shower is just not cutting it. The men’s personal care brand, known for tongue-in-cheek yet bizarrely informative YouTube videos,…Read More
No7, the private label beauty brand owned by pharmacy giant Walgreens Boots Alliance (WBA), has unveiled what it described as its first purpose-driven ad campaign in the U.S. under the tagline “Unstoppable Together.” The campaign seeks to highlight the magnitude and long-term economic impact of the pandemic on women, a pertinent topic as Covid-19 infections…Read More
AI has identified more than 1,2o0 new possible gravitational lenses, which could help unravel the mysteries of dark matter. The lenses are formed when a vast amount of matter — like a cluster of galaxies — bends the direction of light traveling from more distant galaxies. The lenses then typically appear as arcs and streaks. These images can help scientists infer the existence of dark matter — which the naked eye can’t see — by observing its gravitational effects on the visible matter. Unfortunately, they’re seriously hard to spot. “Only when a galaxy is hidden directly behind a giant galaxy is a…
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A year ago, nobody could have predicted the industry would be working remotely, with all of us having to invite our bosses and coworkers, virtually, into our homes every day via a stream of endless Zoom calls. Luckily, green screens and jazzy video call backgrounds have helped everyone hide the bits of themselves (slippers under…Read More
Covid-19 changed The CW this season, forcing the delay of most of its schedule from fall until early 2021. But the pandemic didn’t prevent the network from continuing its annual tradition of renewing almost its entire slate at once. The CW has picked up 12 shows for next season, including several series that have yet…Read More
Facebook and Instagram huddled with the National Football League on several product experiences related to the Big Game Sunday. Messenger From Facebook rolled out limited-edition filters and stickers for fans of the two teams that will face off at Raymond James Stadium in Tampa, Fla., Sunday: the Kansas City Chiefs and Tampa Bay Buccaneers. The…Read More
Agency owner Derek Walker and Adweek are continuing a series highlighting the creative perspectives and successes of Black industry professionals through the lens of their work. Each day of Black History Month, these inspiring stories show the impact this creativity has on audiences, culture and beyond. Find past profiles here. Today, we learn about 55…Read More
A team of researchers at the University of Virginia have developed an AI system that attempts to detect and quantify the physiological signs associated with racial bias. In other words, they’re building a wearable device that tries to identify when you’re having racist thoughts. Up front: Nope. Machines can’t tell if a person is a racist. They also can’t tell if something someone has said or done is racist. And they certainly can’t determine if you’re thinking racist thoughts just by taking your pulse or measuring your O2 saturation levels with an Apple Watch-style device. That being said, this is…
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TikTok is taking steps to limit the spread of videos with information that cannot be confirmed by its fact-checking partners. Product manager, trust and safety Gina Hernandez said in a blog post Wednesday that the platform removes videos that have been identified as misinformation by fact checkers at Lead Stories, PolitiFact or SciVerify. She added,…Read More
Only Amazon could upstage its own earnings announcement with a bombshell about the future of the company. But that’s what happened Tuesday when the platform’s Q4 results were overshadowed by news of Jeff Bezos stepping down as CEO this summer. Bezos will assume the role of executive chair in the third quarter while Andrew Jassy,…Read More
