After rolling out Discovery+ less than two months ago, Discovery executives say the two-tiered streaming service is off to a roaring start. But when it comes to subscriber numbers, you’ll have to take the company’s word for it: Discovery executives aren’t breaking out new subscriber figures for the streaming service. Instead, on a call with…Read More
Nearly two months after the insurrection at the United States Capitol, Google informed advertisers it will resume political advertising. The company had paused such ads following the siege under its “sensitive event” policy on Jan. 13. Top line Google and Facebook regularly pause political advertising during certain political moments to prevent people and organizations from…Read More
Pew Research Center published a report this morning on Americans’ news habits during 2020, based on 10 surveys of 9,000 adult Americans. The analysis of trends in social media, misinformation and politics confirmed some assumptions about U.S. news diets, such as those who rely solely on social media for political and election news are less…Read More
Bacardi became the first alcoholic beverage brand to tap Snapchat’s augmented reality 3D full body tracking technology with the debut of its custom dance lens Monday. The soundtrack for the lens is a remake of iconic Latin Dance classic “Conga,” featuring lead vocals by Leslie Grace and hip-hop verses by Meek Mill, and produced by…Read More
After selling Jet.com to Walmart for $3.3 billion in 2016, and then helping the retail giant build an online business that, at one point during the pandemic, was nearly doubling its sales versus the prior year, entrepreneur Nate Faust’s ambitions have not diminished. As an encore, the Jet.com co-founder and former SVP of Walmart’s ecommerce…Read More
This week is National Eating Disorders Awareness Week, and TikTok is rolling out several new features and initiatives to help to encourage body inclusivity and provide support to anyone struggling with an eating disorder. Starting this week, when TikTok users search for terms related to eating disorders, such as #edrecovery or #proana, the application will…Read More
YouTube revealed its 2020 U.S. Bumper Ads Leaderboard Monday, featuring the top six-second ads on its platform over the past year. The ads were initially ranked by an algorithm that factored in metrics including total impressions and views. Data from a user creative ratings survey conducted by Ipsos was then factored in, focusing on four…Read More
A lot has changed since the last time Nickelodeon held a standalone upfront event three years ago. The brand has a new president (Brian Robbins), a new ad sales chief (Jo Ann Ross) and is part of a new company (ViacomCBS). But in an upfront season that is reverting to a normal cadence following last…Read More
Astronomers have used a combination of low-frequency telescopes, supercomputers, and algorithms to create a vast sky map of 25,000 supermassive black holes. The map shows thousands of twinkling dots that look like stars, but are actually enormous black holes, each of which is located in a different, distant galaxy. The researchers pinpointed the celestial objects by analyzing radio emissions emitted by matter that was ejected when it got close to the black holes. These emissions were detected by LOFAR (Low Frequency Array), an enormous radio telescope network spread across 52 stations in nine European countries. LOFAR operates at the lowest frequencies that can…
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All his life, Shelley Stewart has been breaking barriers to rise above poverty, brutality and prejudice. The founder of o2ideas, a 54-year-old agency in Birmingham, Alabama, overcame homelessness, abuse and discrimination by dedicating himself to education and entrepreneurialism. As a teen in the 1950s, Stewart turned a 10-minute unpaid weekly radio broadcast into a career…Read More
