Staying relevant in the workplace means having to constantly reinvent yourself and change with the times, and leaning too heavily on data is not the way forward. By using humanity, ideas and insights, marketers can thrive in this transformative time. That’s the view of former chief growth officer at Publicis Group Rishad Tobaccowala. Speaking at…Read More
More than ever before, YouTube is coming after linear TV advertising dollars. During the company’s 10th annual NewFronts event Tuesday afternoon, the video platform executives made it plain to marketers and media buyers that it was time to shift their marketing mix to streaming. In a star-studded presentation hosted by Hasan Minaj and featuring A-listers…Read More
Pega is supporting the work of citizen developers, while aiming to solve for the complexity that creates
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The Global Boardroom returns for its third edition to examine the most impactful strategies for a world transformed by crisis. Attend carefully curated, in-depth discussions with leading policy-makers, CEOs, and investors from across the world. In collaboration with TNW, the Financial Times brings you curated, in-depth discussions, like this interview with Melinda Gates, Co-chair and Trustee of the Bill & Melinda Gates Foundation. Register now for a free ticket, and join the conversation. Check out the full list of speakers at The Global Boardroom website.
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TLDR: The EvaChill EV-500 Personal Air Conditioner cools, humidifies, and purifies your room in a hurry, all without incurring one of those huge summer utility bills. If last year’s summer work from home routine did a real number on your utility bill, you weren’t alone. In addition to the containment being rough on everybody’s psyches, it put a serious hit on our bank accounts as well. Average electrical usage was up more than 9 percent between April and August 2020 compared to 2019, an average increase of about $85 over what residents paid the year before. Since there’s a decent…
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Five lucky families will each win $10,000 from Busch to plan their ultimate post-pandemic family reunion this summer. People have until May 19 to go to the beer brand’s accounts on Facebook, Instagram or Twitter and explain what family tradition they miss most, including the hashtag #BuschReunionContest. Busch said in a statement, “After nearly a…Read More
As part of the Adweek Sustainability Playbook, Eli Lilly and Company’s Chief Media Officer Lina Polimeni shares her play on how to create the most compelling communications through a deep understanding of your consumer. THE CHALLENGE Understanding the consumer is supposed to be a marketing superpower. All too often it is assumed that a great…Read More
Ride-hailing mega-platform Uber, and Arrival, a British electric van and bus manufacturer, are teaming up to make an electric car specifically for gig-working drivers. On the one hand it sounds great, on the other… it takes Uber even further down the path of becoming like an old-school taxi firm. The deal Announced earlier today, the pair are working together to develop the “Arrival car” an “affordable, purpose-built electric vehicle for ride-hailing,” Reuters reports. The car will go into production at the end of next year. It all comes as part of Uber’s plan to become a fully electric mobility platform…
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Ride-hailing mega-platform Uber, and Arrival, a British electric van and bus manufacturer, are teaming up to make an electric car specifically for gig-working drivers. On the one hand it sounds great, on the other… it takes Uber even further down the path of becoming like an old-school taxi firm. The deal Announced earlier today, the pair are working together to develop the “Arrival car” an “affordable, purpose-built electric vehicle for ride-hailing,” Reuters reports. The car will go into production at the end of next year. It all comes as part of Uber’s plan to become a fully electric mobility platform…
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Or just read more coverage about: Uber
On Tuesday, the French parliament will vote for a new climate law aiming to support President Emmanuel Macron’s green policies, France 24 reports. The measure includes bans on domestic flights under two and half hours that can be done by train, restrictions on renting badly insulated properties, and the designation of “ecocide” as a punishable crime. While the draft legislation will most likely pass by the parliament’s lower house, where the French president holds the majority of seats, it has left environmental groups rather dissatisfied. Campaigners have criticized it as unambitious and inadequate to keep up with the rapidly changing climate. They…
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