For anyone who has witnessed Travis Scott virtually tower over Fortnite’s Sweaty Sands Beach while jamming to “Sicko Mode”, this year’s Digital Craft winner may not come as a surprise. Epic Games and the megastar made a serious splash in April of 2020 with “Astronomical” and as of Wednesday morning’s Cannes ceremony, the game developer…Read More
Inspired by our coveted award by the same name, Adweek presents a new livestream video series hosted by Chief Content Officer Lisa Granatstein. The Most Powerful Women in Sports, exclusively available to Adweek+ subscribers, celebrates the female power players in the sports world. The biweekly series will deliver life lessons, motivation and growth, with a…Read More
Wayfair is reminding consumers if they really want to make their house feel like a home, they should redecorate their toddler’s room, bathe their newborn in the kitchen sink and order a new sofa via the Wayfair app for their dog as they bark back in approval. Top Line The ecommerce platform has rolled out…Read More
After dominating this season’s ad awards programs like The One Show and taking home a Health Grand Prix on the first day of this year’s all-virtual Cannes Lions, “Womb Stories” continues its streak today by claiming top honors in Cannes’ Film Craft Lions. While the Film Lions, to be announced Friday, honor cinematic branded storytelling…Read More
Good news EV lovers: electric vehicles might actually catch on sooner than we think! In fact, their combined sales in the US, China, and Europe are expected to outpace all other engine sales by 2033, according to the latest analysis by the multinational professional services network EY. The latest predictions show that Europe will be the first to reach the new automotive era in 2028, when EV sales are expected to outstrip those of other powertrains. Then China is slated to follow in 2033, while the US won’t reach it until 2036. But while Europe is expected to hold the first place until 2031, China…
This story continues at The Next Web
Dove’s tribute to health workers during the pandemic took home its second Cannes Grand Prix this week. The Unilever brand’s “Courage is Beautiful” campaign, which was tipped to win big at the festival, received the Industry Craft Grand Prix. It also won gold in the category. The work, which ran last year early on in…Read More
There’s a lot of pent-up demand in the leisure travel world right now, which means companies forced to mothball their sales and marketing efforts in 2020 are in a great position to reboot those initiatives and tap into the post-Covid travel boom. From hotel operators to RV parks to online booking companies and all points…Read More
Financial services giant American Express is investing over $100 million worldwide to support small businesses via its Shop Small platform, and it kicked off its “Let’s Go” campaign Wednesday with the aim of rallying consumers to support small businesses this summer. As part of the campaign, American Express is teaming up with Pinterest on the…Read More
Dentsu International has named Damien Lemaitre as its global commerce director, charged with scaling commercial solutions for clients across its media agency network. Based in Lyon, France, Lemaitre will report to global chief product officer for media Rohan Philips and will be responsible for driving and implementing commercial strategies within Carat, iProspect and Dentsu X….Read More
Apple has long argued against having alternative app stores and allowing sideloaded apps on the iPhone. In its latest effort to convince you, the company has released a whitepaper describing the bad effects of sideloading and how the App Store is the best protection against them. The whitepaper also highlights the importance of the role of the App Store to protect your data and let you safely download apps. The company argues that the App Store is designed to block and detect attacks, but sideloading changes this threat model and allows attackers “more resources to develop sophisticated attacks.” Apple has…
This story continues at The Next Web
Or just read more coverage about: Apple
