Bridging Strategic Media and the Power of Creators
How to scale authentic creator-driven campaigns that move the needle across the entire funnel.Read More
How To Thrive With a Little Help From AI
HubSpot’s Marketing Content Lead, Kyle Denhoff, reveals how the creators of inbound marketing developed a new playbook for the modern marketer: The Loop.Read More
Engineering Creative For Guaranteed Wins
Trent Thacker, Senior Director of Market and Customer Research at Cox Automotive, teams up with Jamie Warner, Brand Partnerships Senior Account Executive at iSpot, to share a visionary playbook for video creative excellence.Read More
Owning the Beat ith Wyclef Jean, Jason Ma, and Madeline Nelson
Take a look at how technology, brand collaboration, and artist empowerment are reshaping the business of music.Read More
Arthur Sadoun Urges Omnicom to Report Financials Like The Other Big Four Holdcos
Publicis Groupe CEO criticizes ‘apples and oranges’ accounting ahead of Omnicom’s IPG takeover.Read More
AI AMA: How Deep Learning is Rewiring Advertising
Cognitiv’s Jeremy Fain answers questions about AI in an Ask Me Anything session at Brandweek.Read More
ADWEEK Brand Advantage: CMOs Are Finally Turning AI Into Real Results
Hype is giving way to hard results.Read More
EXCLUSIVE: Ferrara Candy Will Nerd Out at the Super Bowl for Third Consecutive Year
In a bid to repeat the colorful splash it made during last year’s Super Bowl, Ferrara Candy-owned Nerds announced today that it has secured a spot in Super Bowl LX, which […]Read More
BDG Pens Partnership With Music Festival Firm Breakaway With $10 Million Projected Revenue
The tie-up revives Elite Daily in print and marks a new phase in Bustle Digital Group’s experiential businessRead More
Former Netflix Exec Peter Naylor Joins Nielsen
Naylor becomes Nielsen’s first chief client officer.Read More