Pick n Pay Smart Shopper has finally regained its position as the most used loyalty programme in South Africa, nudging the Clicks ClubCard programme into second place after three consecutive years in the top spot.
Whilst Pick n Pay and Clicks have dominated the top two spots in loyalty programme usage for the past five years, Dis-Chem Benefit finds itself in third position once again.
Newcomer into loyalty, Checkers Xtra Savings successfully secures fourth position as a most used loyalty programme, whilst its big sister in grocery retail, Shoprite’s Xtra Savings programme, sits in 11th position.