Business

The Evening Standard reported its highest losses since going free in 2009, for the year before it decided to drop its daily print edition. (Press Gazette)Read More

The New York Times sports publisher The Athletic partnered with the sports streaming service Fubo on Tuesday, the latest in a series of integrated partnerships spearheaded by The Athletic since it debuted advertising on its website two years ago. The multiyear tie-up will first see Fubo integrated into live game blogs, with future plans for…Read More

Authenticity is key. The phrase appears in virtually every conversation about influencer marketing. And while it remains accurate, panelists at a group chat at ADWEEK House during Advertising Week New York, sponsored by creator marketing agency The Shelf, dove deeper into how working with creators is changing. “Four or five years ago, it used to…Read More

When Google announced in July that it was not deprecating third-party cookies on the web, the industry breathed a sigh of relief. And a groan. For four years, the industry has been preparing for the cookieless future, including testing Google’s suite of privacy-enhancing technologies, Privacy Sandbox. The July announcement made it seem as if some…Read More

Consider a simple graph of the temperature of the Earth over time.

There’s nothing interesting about any frame of this graph. But when we pause for just a few seconds for it to load and render, we can see 150 years unfold and then the truth becomes apparent.

The snapshot is a useful way to capture a moment. But moments rarely offer as much insight as seeing something shift over time.

Is time hiding from us, or are we deliberately ignoring it?

Time and strategy are intertwined.

Read More

Munich-based startup OroraTech has secured €25mn in funding to scale up its AI-powered wildfire detection system.  Korys, the investment arm of the Colruyt’s — a Belgian noble family — led the funding round. The EU’s Circular Bioeconomy Fund (ECBF) also chipped in, alongside existing investor Bayern Kapital.  OroraTech will use the fresh funding to fuel the next phase of its growth. The company looks to expand into global markets beyond Europe, and keep refining its technology. OroraTech’s so-called Wildfire Solution collates imagery from its own probes, as well as over 20 other Earth observation satellites. The startup has trained an…

This story continues at The Next WebRead More

Fox News announced on Monday that Vice President Kamala Harris would sit down for an interview with its chief political anchor, Bret Baier, on Wednesday, Oct. 16, at 6 p.m. ET. This will be the Democratic presidential candidate’s first formal interview on the network and will be conducted in the battleground state of Pennsylvania. The…Read More

Genius Sports and the Los Angeles Rams know that just because you have fans in your building on game day doesn’t mean you have their undivided attention. The growth of fantasy sports, gambling, short-form video, and streaming content means fans are still deferring to their devices regardless of what they’ve paid for admission or what’s…Read More

With artificial intelligence continuing to advance, the industry is starting to move from the “robots are coming for our jobs” to acceptance. AI platform Brand.AI sponsored a group chat at ADWEEK House during Advertising Week New York looking into exactly how different facets of the industry are embracing AI. Founder and co-CEO Chelsey Susin Kantor…Read More

Hurricane Milton’s landfall on Florida’s west coast occurred on Wednesday night, and viewers were glued in to witness its ferocity as the cable news networks offered blanket coverage of the storm. The big three cable news networks combined for nearly 5 million viewers between 4 p.m. and midnight, with the category three storm making landfall…Read More