The 2023 Lunar New Year falls on Jan. 22 and, to celebrate, Messenger updated its Lunar New Year chat theme to add an image of a rabbit to a conversation’s background. 2023 is the Year of the Rabbit. When this theme is activated, the conversation’s emoji will automatically change to the red envelope emoji. In…Read More
Car maker Stellantis Group has begun the year by making several promotions within its leadership team for the U.K., including elevating Kristian Cholmondeley and Clare White to marketing director of Peugeot and Citro?n, respectively. Stellantis was formed at the beginning of 2021 following a merger between FCA and Peugeot S.A. It owns Chrysler, Fiat, Abarth,…Read More
In this episode of Brave Commerce, Anouck Gotlib, CEO of Belgian Boys, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss branding and developing products over time. Gotlib shares the experience of creating and launching Belgian Boys with her husband. She explains how she gave the product “clothes” or rather developed the brand to be…Read More
The EU-funded Smart European Shipbuilding (SEUS) project launched this month, aiming to improve the shipbuilding process via computational tools. The launch arrives as the maritime industry’s increasingly embraces digitization and automation, facilitated by rapid advancements in data science and software development. SEUS is backed by a consortium of eight organizations from five European countries, representing different technologies and parts of the design and shipbuilding industry: computational tools development, industrially applied research, and end-users (i.e. shipyards). These partners will work together to create a framework for data-driven shipbuilding. According to the project’s description, this will be realized through the development of…
This story continues at The Next WebRead More
In 1989, Anheuser-Busch wrote its own villain origin story by barring competitors from advertising on a day when consumers are fixated on commercials, booze and by association, commercials about booze. The conglomerate has finally let go of that categorical monopoly and Heineken is celebrating with an ad for its non-alcoholic beer. Heineken 0.0, which snagged…Read More
Warner Music Group is managing the exclusive distribution and licensing rights to Drink Champs’ audio, a podcast under iHeartMedia partnered podcast network, the Black Effect, founded by Charlamagne Tha God, in a move that aims to grow the podcast’s audience. Warner’s in-house podcast network, Interval Presents, has an exclusive deal to distribute and market the…Read More
Ahead of the World Economic Forum at Davos taking place this year, environmental group Greenpeace released a visual campaign to highlight the hypocrisy it believes is taking place around discussions of the environment by people taking private planes to travel there. Each year, the Geneva, Switzerland-based event welcomes political, business and cultural leaders from around…Read More
Cannes Lions today announced the names of five recipients of its Sustainable Development Goals Lions funds. The nonprofits, chosen from last year’s Lion Award-winning charities, each receive nearly $50,000 (45,372 Euros) to support their work. The pot of money is the sum of all the entry fees from the 2022 SDG Lions. This year’s fund…Read More
On Jan. 1, as people across the world drew up their lists of 2023 resolutions, The New York Times published a content series called the 7-Day Happiness Challenge, aimed to support and capitalize on the commitments. Launched by The Times’ Well desk, which has seen upticks in audience and advertiser demand, the Challenge offered seven…Read More
It started with a moment of boredom. While waiting for a lunch to begin, Publicis Groupe CEO Arthur Sadoun put his hand on his chin and neck. There, he felt a bump. In a car ride afterward, he pointed it out to Carla Serrano, global CSO, and Michelle McGowan, evp, corporate communications in the U.S.,…Read More
