Amazon wants viewers to have a steady stream of brands on streaming. At its unBoxed event today, Amazon Ads announced Sponsored TV, a new self-service advertising product that allows all brands that sell on Amazon in the U.S. to reach audiences on streaming TV, including on Amazon Freevee, Twitch and third-party services through Fire TV…Read More
Buyers remain worried that they’re paying for ads that are running on TVs that have been turned off, an enduring frustration that is caused by technology issues or, some say, a lack of transparency. In June 2022, GroupM and measurement firm iSpot found that 8% to 10% of impressions on connected TV ran when the…Read More
A first-of-its-kind study has proven that solar power farms in space are a viable option for renewable energy generation — paving the way for the potential commercial application of the technology. The experiment was carried out by a team of scientists from the University of Surrey and the University of Swansea in the UK. Specifically, the researchers monitored the performance of solar panels installed on a satellite over a period of six years and 30,000 orbits. Notably, they found that it’s indeed feasible to produce low-cost and lightweight solar panels that can generate power in space. “We are very pleased…
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Denstu Group has promoted Andr? Andrade to the role of chief executive (CEO) for Europe, Middle East & Africa (EMEA). He will now oversee the integrated growth strategy and business execution for the network within the region. Andrade will join Dentsu’s community of regional CEOs, which is overseen by recently appointed group chief operating officer…Read More
Don’t miss Salesforce’s Vala Afshar in his keynote speech about a new mindset for unlimited business success at Valencia Digital Summit on October 27. This week, October 26-27, Valencia will once again be abuzz as over 10,000 tech enthusiasts from all over the world gather for the Valencia Digital Summit (VDS). Over the years, the event has become the place for startups, corporations, and investors to meet, mingle, and build connections that foster the region’s innovation ecosystem. As with every year, VDS has compiled an impressive list of 250+ speakers who will share their expertise and experience across 30+ topics.…
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Drinks giant Diageo is no stranger to startup acceleration and acquisition. Since 2013, it’s invested more than $300 million in more than 35 founder-led drinks brands globally via the backing of incubator Distill Ventures. Some of these, including alcohol alternative Seedlip and coffee liqueur Mr Black, have ultimately been snapped up by the drinks giant….Read More
It’s classic linkbait. Headlines that explain why something is happening. Questions to AI about why something happens. Even kids, asking their parents.
Why is easy to sell.
Why is hard to deliver.
Consultants make a good living explaining the why. And media companies try to.
But most of the time, the why they promise isn’t a why at all. It’s simply a rehash of what. A “because I said so,” not a useful understanding.
Yes, we need to know what happened.
But why is about understanding, predicting and knowing.
It’s rare indeed.
Be careful of folks who have a what trying to sell you a why.
Around 250 kilometres off the north coast of Scotland, the Shetland isle of Unst undergoing a dramatic renovation. On a peninsula flanked by giant cliffs and open ocean, builders are constructing a spaceport. They call the project SaxaVord. They say it could host the first-ever vertical rocket launches from Western Europe. It’s a bold objective that welcomes auspicious signs. One was discovered just this summer; another was already known when the team laid their founding stone. “It’s going from the Bronze Age to the Space Age. Over 1,000 years ago, the locals say, Unst became the first footfall of the…
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Kindergarten teachers matter more than you think. Chess isn’t a talent, it’s a learned practice. We’re sorting for head starts, not growth. And that’s just the first chapter. I think Hidden Potential is the most important book in Adam Grant’s career.
The indoctrination around test scores and prodigies runs so deep, that most of us believe it to our core. Not just about others, but our kids and ourselves as well.
Soft skills are real, and attitudes are skills. They can be learned, and we can help others learn them as well.
The data is clear, but embracing it takes guts and mutual support. In many ways, we become what we allow the system to cause us to become. But we can change this.
It helps if we talk about it.
Real estate isn’t always a topic that receives a warm welcome in conversations. For some, it’s an exciting and thrilling subject; for others, it can be quite dull. Estate Media is changing that by creating informative yet entertaining content about buying and selling real estate. Estate Media is a media company founded by Million Dollar…Read More
