Reddit became the latest platform to dip its toes into the artificial-intelligence-powered search waters with its announcement Monday that it is expanding its test of Reddit Answers. The company said people come to its platform for advice, answers, and perspectives, and AI-powered search that surfaces discussions, hot takes, information, and recommendations from communities and conversations…Read More
Omnicom Group has confirmed a takeover of rival holding company Interpublic Group (IPG). The mega-merger between the two New York-listed businesses will create the world’s largest advertising group. John Wren, chair and chief executive (CEO) of Omnicom said in a statement the deal would combine “highly complementary data and technology platforms” to drive growth for…Read More
A new advertising star is born, and her name is Luna. The female primate–created through a mix of live-action and computer-generated images–leads viewers through 3 billion years of Earth’s history in a lushly cinematic three-minute commercial for the Royal Ontario Museum. Oh, and she sings a heart-wrenchingly beautiful aria from the Italian opera “L’elisir d’amore.”…Read More
The News Media Alliance, a trade association representing over 2,200 publishers, sent the Department of Justice and Federal Trade Commission an open letter last week urging the organizations to investigate an algorithm update issued by Google earlier this year. This update, which amended Google’s Site Reputation Abuse (SRA) policy, has upended the affiliate businesses of…Read More
The best way to complain is to make things better.
Complaining can be a form of intimacy. It’s a useful way to explain our behavior. And best of all, it gives us a way to communicate as we work to create community action. The rest sort of complaint requires generosity and courage.
Complaining isn’t whining, though. Whining is communication that exasperates others, because it is complaint without benefit or action. The best traveling companions are often those that don’t whine, even when they have a very good reason to. Whining is empty commentary where no action is possible, about something we already understand.
We all know it’s raining.
Let’s walk.
Puma is giving Manchester City fans the chance to design the team’s third kit for the 2026 season, using artificial intelligence to bring their creative visions to life. The initiative lets fans generate custom designs, with the final kit selected through a mix of fan votes and expert judging. The winning design will be worn…Read More
Omincom is in advanced talks to acquire Interpublic Group (IPG) in a deal that would create the largest advertising and marketing services firm in the world. On Sunday (Dec. 8), The Wall Street Journal broke news of the deal and reported that a transaction could be announced as early as this week. Terms of the…Read More
We spend a lot of time in our own heads, certain that our path and our method make sense. We often become more certain in the face of criticism or even suggestions.
This confidence is essential, as it allows us to lean into our project.
Once in a while, though, it might help to model the alternative. What if they’re right? How would that play out? If they’re right, what could I do with that insight?
If it’s helpful, run with it.
We can always go back to being right tomorrow.
No project is going to exactly match every hope you have for it.
And even before you ship the work, you’ve already succeeded. No project is totally worthless.
So, given that failure and success are on a spectrum, at least partly out of our control, the real question is:
Now that you’ve signed up for this window of time and effort, how will you spend it?
We can’t possibly control the future, but we can certainly focus on right here and right now. Any effort we spend on controlling the uncontrollable bits is wasted.
GroupM projects that the global advertising industry will surpass $1 trillion in total revenue for the first time this year. In its This Year Next Year 2024 End of Year Global Forecast, released today (Dec. 9), the WPP media investment firm estimates that global advertising revenue will increase 9.5% this year, up from the 7.8%…Read More
