CinemaCon 2025: Rating the Studio Presentations
Disney and Paramount brought big stars, but Lionsgate dropped the mic with a private Weeknd concert.Read More
Disney and Paramount brought big stars, but Lionsgate dropped the mic with a private Weeknd concert.Read More
One segment will be a weekly news feed with a fast-paced, bite-sized recap of the week’s top stories delivered in the same rapid-fire style you’re used to on your phone. Read More
Four titles had over a billion viewing minutes with two of those belonging to Netflix.Read More
Armas was a reporter and anchor at CBS owned Denver station KCNC until July 2023.Read More
Kriski said it took him longer than expected to recover from a procedure done to his right vocal cord.Read More
Anthropologist Gregory Bateson highlighted that often, culture is based on oppositional behavior.
And it can spiral.
They say “up” and the easy thing is to say “down.”
Literally, “the creation of division.”
Your competitor launches a product and you work to undermine it with a different approach. Find small gaps and amplify them.
Schismogenesis is based on perceptions of scarcity, and is amplified by the simplicity of not having to think very hard about our next step. A little gap turns into a large one, which becomes our identity.
It’s really useful for teenagers, but it might be worth outgrowing.
The narcissism of small differences, at a tribal level.
The alternative to schismogenesis is the hard work of creating a movement. Showing up to do work that matters for people who care. When we know where we are going, we don’t have to focus on what others are doing to figure out what we should do next.
It pays to ask: “What kind of people are we?” instead of letting our opponents decide for us.
[thanks Cory.]
Viewer engagement with Prime Video is comparatively low but rising, providing the company with an opportunity to monetize its massive subscriber base with advertising.Read More
VML is leading brand creation and design for Ionna, an EV charging network founded by eight automakers.Read More
Ugly Estates, a collab between Gallo and Maximum Effort, drops a new modestly-priced boxed wine brand into a growing category.Read More
Beginning around five years ago, a brigade of hopefuls marched into the category.Read More