Weekend Desk: Kristen Welker Scores Newsmaking Trump Interview
Welker’s interview with Trump made headlines.Read More
Vizio Gives Advertisers First Peek at Walmart’s Ownership
Vizio shares details of Walmart ad strategy at NewFronts.Read More
MSNBC Launches Its New Weekend Programming
The Weekend and The Weekend: Primetime debuted on Saturday.Read More
LG Ads Pitches Advertisers on 50 Cent and a Candy Shop of CTV Ad Offerings
LG Ad Solutions touts 50 Cent partnership and CTV ad offerings at NewFronts presentation.Read More
3G Capital Buys Skechers USA for $9B
The uncertainty surrounding tariffs did not facilitate the acquisition.Read More
The Will Cain Show Debuts New Studio (First Look)
The new studio includes a dedicated space for performers and special guests.Read More
Why Retail Media Needs Creators Who Convert
This post was created in partnership with Inmar Intelligence Key takeaways The line between content and commerce is disappearing, and creators are turning attention into transactions. For brands, the challenge […]Read More
Agentic AI Will Optimize the Future of Commerce
This post was created in partnership with PayPal Key takeaways Consumer adoption of smart wallets, AI companions, and auto-checkout is rapidly transforming the commerce landscape. Brands must adapt as shopping […]Read More
Finding New Ways to Fine-Tune the Role of Rewards in Retention
This post was created in partnership with Fetch Key takeaways With a changing economy and varying customer loyalty, brands are working hard to grow sales from both current and new […]Read More