Marketers are increasingly figuring out that artificial intelligence can be biased. In recent weeks, testing by The Brandtech Group on its gen AI-as-a-service platform, Pencil, revealed troubling results when generating images of a CEO. Two models exclusively produced male images in 100 generations, while a third model showed 98% male results. A fourth and fifth…Read More
Prime Video’s Thursday Night Football is kicking off its third season with new adtech capabilities and some familiar faces. Among the highlights, Amazon announced today that the presenting sponsors of last year’s premier positions for Thursday Night Football (TNF) will return for the third season. The pregame, TNF Tonight, will be sponsored by Verizon; the…Read More
Even before the 2024 MTV Video Music Awards kick off Wednesday, advertisers are already the big winners. Paramount, which focused on the impact of its live offerings in its TV upfront pitch to advertisers, is putting brands in the middle of this year’s Megan Thee Stallion-hosted VMAs through integrations, influencer activations, on-the-ground executions, and more….Read More
Spatium Medical, a spinoff from the Erasmus Medical Center in Rotterdam, has raised €5mn to improve laparoscopy with its smart insufflation device. Insufflation refers to the process of introducing gas, typically CO2, into the abdomen, in order to “inflate” it and create enough workspace for the surgeon. However, the use of pressurised CO2 gas comes with a series of disadvantages, especially in high pressures. These include the disruption of blood flow to the organs, obstructions in mechanical ventilation, post-operative pain, and delayed recovery. Spatium Medical’s insufflator promises a solution. The startup’s patented turbine technology keeps the gas pressure consistently stable.…
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Last month, Chick-fil-A ruffled some feathers, and it had nothing to do with chicken. Deadline has reported that the fast food chain known for its chicken sandwiches is branching out into streaming. The brand is working with major production companies and studios to produce family-friendly unscripted series for a streaming service set to launch later…Read More
Hedge fund investor Paul Marshall has bought The Spectator, one of the world’s oldest political magazines, for GBP100 million ($131 million) after a monthslong search for a new owner for the British publication, those involved in the sale said Tuesday. (AP) In recent years, Marshall has reshaped himself as a media baron. He founded UnHerd,…Read More
It’s hard to get 42 states to agree on much. But a bipartisan group of attorneys general demanded Tuesday that Congress require surgeon general warning labels on social media applications to help curtail addiction and a mental health crisis among young adults. (CNN) The letter acknowledged the significance of the bipartisan call from nearly all…Read More
Australia’s government will move to set a national minimum age to use social media, with the stated aim of weaning children off potentially harmful technology and “onto the footy field,” Prime Minister Anthony Albanese said. (Semafor) Albanese announced Tuesday that his government would introduce the legislation in Parliament this year–ahead of an expected May election–but…Read More
The post-holiday period was not kind to networks, as all three cable nets saw a drop in their week-to-week numbers in total viewers and the prized demographic of adults 25 through 54. MSNBC and CNN saw steeper drops as they were down double-digits in total viewers and the demo during primetime. CNN was the only…Read More
The New York Times Tech Guild, which represents more than 600 staffers, voted Tuesday to authorize a strike in protest of stalled contract negotiations with the Times’ management, sources confirmed to Axios. (Axios)Read More
