Oh, what a beautiful mornin’ for Good Morning America. ABC News’ flagship morning news program wrapped up the 2023-2024 season with a first place finish among total viewers–the 12th straight season that its perched at the top of the roost. But GMA had to cede the advertiser-treasured Adults 25-54 demo to Today as the NBC…Read More
Green Goblin and Spider-Man. The Montagues and the Capulets. The CEO and their top marketer. Peaceful coexistence might seem like a pipe dream, but at least there’s a viable path forward for C-suite execs. Speaking at ADWEEK’s annual Brandweek conference in Phoenix, Ariz. on Tuesday, Nespresso’s North America CEO Alfonso Gonzalez Loeschen and vp of…Read More
It’s the end of the 2023-2024 TV season as we knew it, and you’d better believe that David Muir is feeling fine. With the week of September 16 in the history books, the World News Tonight host and the rest of the ABC News team can celebrate their own Triple Crown: another week, quarter, and…Read More
When socializing with friends, many of us typically think of going to a bar or club. However, there’s a new option now thanks to Remedy Place, a unique social wellness club that has reimagined the concept of social self-care, life balance, and holistic community. Dr. Jonathan Leary is the founder and CEO of Remedy Place,…Read More
The first season of the reality television series The Offseason will premiere on X (formerly Twitter) on Oct. 18, a decision that coproducer Alexis Ohanian attributed to the greater creative control the platform offered compared to traditional streamers. Speaking on-stage at ADWEEK’s Brandweek event in Phoenix, Ariz., Ohanian shared the rationale that led him and…Read More
There’s no denying that the TV landscape has changed drastically in the last several years, especially during the shift from cable to streaming–and companies are continuously finding ways to navigate and tap into audiences despite those changes. During ADWEEK’s Brandweek event in Phoenix, Ariz., on Monday, experts from across the TV industry tackled the shifting…Read More
New York agency Johannes Leonardo has made several key creative promotions and a new hire to bolster its creative leadership. Jonathan Santana has been promoted from executive creative director to chief creative officer, while Lex Beltrone joins the agency as executive creative director, coming over from FCB. In addition, Zoe Kessler, Jeph Burton, and Hunter…Read More
Paramount Global began its second phase of workforce reductions Tuesday, saying that 90% of its layoffs will be completed by the end of the day, according to The Hollywood Reporter. Phase one of the entertainment and media conglomerate’s initiative to slash 15% of its U.S. workforce, which took place last month, resulted in the closure…Read More
Mozilla, founded by Netscape employees in 1998 as a source of free internet software, teamed up with global branding agency Jones Knowles Ritchie on a rebrand aimed at encouraging people to “reclaim the internet as a global public resource, open and accessible to all.” The rebranding effort incorporated feedback from Mozilla employees, the broader Mozilla…Read More
Phillip Hendrix has joined Atlanta NBC affiliate WXIA as managing editor. Hendrix began his career as a photojournalist and has held various leadership positions in small and large markets, including serving as managing editor at WXYZ in Detroit. Most recently, Hendrix was a senior producer at Black News Channel and TheGrio, overseeing news and entertainment…Read More
