TikTok to Roll Out New Tool for Advertisers to Follow People Beyond the App
Engaged Session tracks on-site engagement beyond the click, giving brands deeper insight into post-ad user behavior.Read More
Starbucks Sales Slide Again, but Gen Z Is Vibing With Its Marketing Refresh
CEO Brian Niccol says customer value perceptions are at a two-year high following ‘Hello Again’ campaign.Read More
Fueled by Big Money and Bold Hires, Mark Zuckerberg Wants to Bring Superintelligence to Everyone
Zuckerberg’s vision for AI centers on personal empowerment, with smart devices that understand users’ contexts and help them throughout the day.Read More
TikTok to Tap Its User Base to Combat Misinformation
Footnotes is initially being piloted in the U.S. before expanding to include TikTok’s global user base.Read More
Dunkin’ Faces Backlash Over Genetics Reference in New Ad
Dunkin’s latest ad, released on the heels of American Eagle’s new campaign starring Sydney Sweeney, is facing backlash on social media for mentioning genetics. The ad stars The Summer I […]Read More
Kraft Heinz to Ramp Up Marketing Spend Despite Potential Breakup
The numbers $6.4 billion — Kraft Heinz’s Q2 2025 net sales, down 1.9% year-over-year. 1.5% to 3.5% — Expected organic net sales decrease for the rest of the year. 20% — […]Read More
TechMagic: Meta’s Neural Bracelet, Nintendo Switch 2, Apple’s Liquid Glass, and AI Metadata
Plus, FoodStream Network’s human-centered tech mission to end food insecurity.Read More
Ollie Taps Allison Stadd as CMO
Allison Stadd will work on elevating Ollie’s storytelling, scaling the company’s reach, and unlocking deeper customer relationships.Read More
Brazilian Reporter Mugged Before Going Live
A guy on a motorcycle scooted by and grabbed her phone just before she went liveRead More
ShopMy’s Revamp Turns Influencer Picks Into Shoppable Feeds
The platform’s Circles feed lets consumers follow creators and browse their latest recommendations.Read More