Business

Dove has begun connecting with customers on a different wavelength: music.Read More

G2 acquires Capterra, Software Advice, and GetApp from Gartner G2 has completed a major acquisition by purchasing three of the world’s most influential software discovery platforms from Gartner. The move significantly reshapes the global B2B software reviews market and strengthens G2’s position in how companies evaluate and buy software. Noora Saksaa appointed CEO of Slush Slush, one of Europe’s most influential tech and startup events, has named Noora Saksa as its new CEO. The leadership change signals a strategic shift toward expanding Slush beyond its annual event and building a year-round global founder platform. France moves public sector away from…

This story continues at The Next WebRead More

The software industry is increasingly questioning the growing influence of G2 following its agreement to acquire Capterra, Software Advice, and GetApp from Gartner. The deal, announced in late January and expected to close in Q1 2026, consolidates several of the most influential B2B software discovery platforms under a single owner . How big is G2’s footprint after the acquisition? According to G2’s own disclosures, the combined group will host around 6 million verified software reviews and reach more than 200 million software buyers annually across thousands of categories. Individually, the platforms already commanded significant scale: G2 reports over 3 million…

This story continues at The Next WebRead More

‘Generational Greatness’ debuts at Grammys as brand turns its focus to women.Read More

This is the hallmark of projects that turn out to be worth doing.

The trouble might be a symptom that we’re onto something that others don’t care enough to do.

And the things that are obviously worth doing are probably already being done.

Read More

For some brands, ad testing starts as early as February 6.Read More

We are all familiar with the subscription economy, and it certainly works as a reminder of the COVID-19 pandemic, when we were all hooked on our TVs watching Netflix or listening to our favorite music artist on Spotify. Despite how modern it seems to be, the truth is that the subscription economy has been around for some time, surprisingly dating back to around 1800, with the first magazine subscriptions, or the subscriptions for fresh British milk, around 1860. Over the years, the of subscription-based companies has turned the subscription model into an ideal business strategy since it provides unique benefits.…

This story continues at The Next WebRead More

Disney CEO Bob Iger has confided to his close associates that he plans to step down from the position before his contract ends, according to the Wall Street Journal.Read More

The Long Tail was a profound cultural insight. When we created YouTube, Amazon, Roon, recipe websites and Netflix, the culture changed. When you give people a choice, they make a choice.

We went from the Top 40 to millions of songs. From Blockbuster to every movie ever made. From the local bookstore to all the books, all the time. Pick what you want instead of what other people picked.

There are still hits, but the majority of what we consume are titles that weren’t even available to us a few years ago.

It’s hard to believe this was a breakthrough idea only 21 years ago.

Now, with LLMs, it’s all going to change again.

That’s because it doesn’t matter how many cookbooks you own… Claude can invent a new recipe for you, one that’s never been seen before. You can do this today, the tech works.

Soon, it won’t matter if you have 400 Grateful Dead albums; AI systems will be able to generate live recordings from 1974 that never happened.

And eventually, Netflix will generate TV shows that no one has ever seen, for an audience of one.

The generative long tail will go on and on and on.

Most of the time, it’ll degenerate into slop and banality. The humanity of the movies, books and recordings it creates will fade, and we’ll be left with mindless airport music.

But that will evolve over time, and the arc will go in the other direction. Things that work, done more often. Combinations and evolving insights that move even faster than we can keep up with.

Slop and magic, in an eternal braid, a lot like the stuff humans have been producing for decades.

A golden road to who knows where.

Read More

Apple confirmed this week that it has acquired Israeli AI startup Q.ai in a deal valued at close to $2 billion, making it one of the company’s largest acquisitions ever, second only to the $3 billion purchase of Beats in 2014.  But check your assumptions: this isn’t Beats 2.0. There’s no new headphone brand to flex. Instead, Apple is paying top dollar for tech that might let your devices understand you without you ever saying a word. ​​These days we put our phones on silent so they won’t disturb us; soon the phone will put us on silent so it…

This story continues at The Next Web

Or just read more coverage about: AppleRead More