Sydney Sweeney Redefines Brand DNA
It’s perhaps the sharpest of marketing’s double-edged swords: brands quest endlessly for attention, but aren’t always happy with the sort of attention they get. The last two weeks have served […]Read More
It’s perhaps the sharpest of marketing’s double-edged swords: brands quest endlessly for attention, but aren’t always happy with the sort of attention they get. The last two weeks have served […]Read More
Martinez owned the weirdness by posting “This is objectively the funniest thing that’s ever happened to me.”Read More
So far, the controversy surrounding American Eagle Outfitters’ campaign starring actress Sydney Sweeney has created a lot of noise for the brand, but not much else. Traffic to American Eagle’s […]Read More
ADWEEK’s editorial team on creative accountability and how adland’s biggest awards show is changing.Read More
The company has a market valuation of about $2.42 billion, compared with Nexstar’s $5.56 billion, according to LSEG data.Read More
With the Paramount and UFC deal, as well as ESPN and Fox One bundling, the sports streaming landscape is becoming increasingly chaotic.Read More
Businesses will have the ability to report suspected scam ads at scale.Read More
Al Jazeera is condemning the killings and asking for the international community to take “decisive measures.”Read More
KSDK reporter Justina Coronel has been named the president of the newly formed St. Louis chapter of the National Association of Hispanic Journalists. “Latino stories are St. Louis stories,” Coronel said. “Our […]Read More
Generational insights and how technology is changing toys.Read More