Too Much Milk, Not Enough Seats: EssenceMediacom’s Messy First Day of RTO at WTC
Reports of overcrowding, employees working from waiting room chairs, and a fridge full of milk marked WPP’s first day back to the office.Read More
Fox Inks Deal With Sargento for National Grilled Cheese Month
The integration will drive viewers to its Bite on Fox platformRead More
CinemaCon 2025: Amazon MGM Has Big Plans for Movie Theaters
Amazon plans to release 14 films in theaters in 2026, from a Ryan Gosling sci-fi film to Masters of the Universe.Read More
TikTok CPMs Dropped During US Ban Extension
During the first quarter of 2025, U.S. ad spend on TikTok declined among eight of the top 10 advertiser categories on the app compared to the same time in 2024.Read More
WPP Acquires InfoSum to Enhance Data and AI Offerings
The acquisition, the terms of which were not disclosed, represents a bold push to enhance the holdco’s AI stack.Read More
World of Hyatt Selects Assembly as Media AOR
World of Hyatt, the hotel chain’s guest loyalty program, has selected Assembly as its media agency of record (AOR), it exclusively told ADWEEK. The agency will focus on growing awareness, […]Read More
Visa Joins Bidding to Replace Mastercard as Apple Card Payments Network
The payment network company is offering an upfront payment of nearly $100 million.Read More
KTVT Chief Meteorologist Scott Padgett Announces Departure
Padgett joined CBS 11 in September 2013.Read More
Lawmakers Urge FCC to Update ‘Outdated Ownership Regulations’
The lawmakers sent a letter to FCC chairman Brendan Carr asking for rule changes so local broadcasters cab compete against what they say are “unregulated Big Tech platforms.”Read More
KPRC GM Phil Lane Retiring from Houston Station
Lane was named vice president and general manager of KPRC in August 2022.Read More