For some ad professionals, the point of entry into creative advertising can be rather general. For Ogilvy Bolivia CEO and chief creative officer Henry Medina, it was actually a very specific ad. A TV commercial of sausages “that almost makes me eat the television,” he shared with Adweek for Creative Flavor, a series created in…Read More
To celebrate Halloween, Instagram released a “Spooky Vibes” chat theme that adds Halloween-themed icons, such as ghosts and pumpkins, to a conversation’s background. Our guide will show you how to use the Spooky Vibes chat theme in the Instagram application. Note: These screenshots were captured in the Instagram app on iOS. Step 1: Open the…Read More
Halloween is coming soon, and Messenger is celebrating the season with the release of a “Spooky Vibes” chat theme. This theme adds ghosts, pumpkins and other Halloween-themed icons to a conversation’s background. When the Spooky Vibes chat theme is activated, the chat’s emoji will automatically be updated to the ghost emoji. Our guide will show…Read More
The age verification options Instagram began testing in the U.S. in June were extended to more countries this week, including Brazil and India, with plans to add the European Union and the U.K. before the end of the year. Beginning in late June, when a user in the U.S. attempts to edit their date of…Read More
Getting people’s attention is harder than ever. Whether it’s a billboard, social media post or TV commercial, advertisers and marketers have to make sure a brand’s messaging resonates. That’s easier said than done if you don’t know where to start. Pink Teddy is a Detroit-based digital development agency that values people’s trust and attention. The…Read More
Fans of Liverpool F.C. can now outfit their Meta Avatars on Facebook and Instagram with the club’s home and away kits, as well as fashion wear looks, via a merchandise collection that was added to the Meta Avatars Store. The virtual merchandise is available in Canada, Italy, Mexico, Spain, Thailand, the U.K. and the U.S.,…Read More
King’s Candy Crush Saga kicked off a celebration of its 10th anniversary last month by enlisting ad agency David Madrid for a print and OOH ad campaign. The party continues at 8 a.m. EST Oct. 20 with Grammy-winning pop star Meghan Trainor releasing her new single, “Made You Look,” exclusively through the mobile game. While…Read More
The growing interest in the development of virtual environments, described by some as “the metaverse,” has reached a new audience sector – students – with the creation of “the Metakot” or “the Metadorm” for one of Belgium’s largest telecoms providers, Telenet. Created by TBWABelgium and VR specialists Cybernetic Walrus, this is a student house transported…Read More
Wasn’t this supposed to be the start of the second Roaring Twenties? CMOs have gotten no respite as various crises have accumulated over the past two years. Hope for a light at the end of the pandemic tunnel faded when supply chain troubles persisted. This year, inflation and the worsening economic outlook have placed 2023…Read More
David Puckett, a drummer in the metalcore band We Came As Romans, found it nearly impossible to connect with the band’s fans in the way he wanted. When the band went on tour in 2007, it did what bands typically do–rely on third-party merchandising and ticket vendors to manage sales. But those partners held onto…Read More
