Nexstar and Sinclair Will Not Air Kimmel Despite Show’s Return
Nexstar and Sinclair said they will continue preempting Jimmy Kimmel LiveRead More
NikeSkims Taps Serena Williams, Jordan Chiles, & More for Athlete-Fueled Launch
NikeSkims is marketing the new line alongside a host of top female athletes.Read More
Entrepreneurial AI Pitfalls: Stop Making These 3 AI Mistakes
Are you struggling to introduce AI into your business while keeping your team engaged and productive? Wondering how to navigate the complexities of technological change without creating chaos in your organization? In this article, you’ll discover how to strategically implement AI across your business operations while maintaining team morale and building a stronger, more capable […]
The post Entrepreneurial AI Pitfalls: Stop Making These 3 AI Mistakes appeared first on Social Media Examiner.
Ben Stiller on His New Soda and Its Deadpan Take on Celebrity Brands
The actor and filmmaker tells ADWEEK how nostalgia inspired his latest venture.Read More
To be heard
Big company customer service has evolved to be pointless, a useless shadow of its former self.
Big companies can’t take responsibility, only humans can. And when we depersonalize our interactions and work to minimize the time spent and use a refund or policy to ‘make it right’, we forget what service is usually for. It’s simply cheaper to offer a refund and move on (or to fill out a form and ignore the complaint altogether).
The customer who cares enough to complain (about a doctor, a product, a service or even an expectation) is rarely seeking a refund. A refund doesn’t make things right.
We want to be heard, understood and responded to. And we’d like the organization to learn something in exchange.
Not only is this cheaper than a refund, it makes you better.
Shake Shack Names Michael Fanuele as Chief Brand Officer
Ex–General Mills exec joins amid marketing rethink.Read More
Retail Adtech Companies Are Signing a Flurry of Partnerships as They Vie for More Ad Spend
Topsort announced a new deal with Skai.Read More
Kimmel, Colbert, and Late Night in Limbo
What’s next for the genre after last week’s political firestorm?Read More
Activists Are Using a New Metric To Estimate How Much of Agencies’ Revenue Is at Risk Due to Climate Change
Clean Creatives’ updated ‘F-List’ shows how reliant ad and PR firms are on fossil fuel contracts.Read More
Tylenol Sticks to Its Guns Amid Autism Broadside from RFK Jr.
The Trump administration is expected to tie acetaminophen to autismRead More