Agency network S4 Capital continues to restructure to avoid a repeat of the issues it experienced around its financial auditing. It has brought on business veteran Colin Day as chair of its Audit and Risk Committee while promoting Chris Martin to chief operating officer. Top line After the postponement of its first quarter results due…Read More
When Kylie Jenner or Bella Hadid creates a sponsored Instagram post with an Herm?s Birkin bag, most of their followers won’t do more than like or maybe share the post, as the majority of their audience doesn’t have the disposable income to afford designer accessories–especially ones that cost over $10,000. But when a smaller influencer…Read More
The International Monetary Fund (IMF) sounded the loudest siren yet the global economy was teetering on the edge of a recession last week with the impact of the Ukraine war and Covid-19 are continuing to stall growth in the US, China and Europe. The IMF slashed its 2022 global growth forecast by 0.4% to 3.2%….Read More
With a record-breaking 47 million Americans resigning from their jobs in 2021, options for hybrid or remote work are becoming a top priority for those entering and occupying the workforce. True flexibility requires commitment and a willingness to adapt, and managing the challenges this presents is doubtless going to be an ongoing conversation. Regardless of…Read More
Since its limited release in February, a handful of publishers, supply-side platforms and data-management platforms have been experimenting with seller-defined audiences (SDA), a communications protocol developed by the IAB Tech Lab that aims to put audience segmentation into the hands of publishers. Currently, three publishers representing several thousand websites are actively passing bid requests following…Read More
“What other colors do you have that are not currently in stock?”
There are always more options.
If exploring them is the goal, please explore. And sometimes, the unavailable can lead to a breakthrough.
But if the job is to simply get the work done, it might be worth pretending that the unexplored options don’t even exist.
Pinterest reported revenue of $666 million for the second quarter, up 9% versus the second quarter of 2021 and 16% from the first quarter of this year. The company said in its letter to shareholders that revenue from shopping ads grew at double the rate of overall revenue year-over-year, adding that it saw strength from…Read More
It’s a tale as old as startups: One day you’re going through the motions at work. The next, your company has run out of money and you’re left looking for a new job. That’s the position Zach Kitschke was in nine years ago. At the time, he was writing about technology and startups for From…Read More
Traditional TV product placement takes months or even years to plan and execute. But with advancements in digital effects, almost anything is on the table–and Amazon is taking that sentiment literally. During its NewFronts presentation in May, Amazon showcased an example of M&M’s digitally appearing on a table in an episode of Prime Video’s series…Read More
The film opens on a woman standing by herself in a room, but as the camera pans out, we see she isn’t alone. A group of women join in for a mesmerizing dance as a voiceover says: “This is a woman. She has a body. Her body has … never been studied properly, ever. Not…Read More
