As the period underwear category continues to grow, Hanes aims to make the menstrual product more accessible with a no-nonsense ad campaign. “Comfort, Period” addresses misconceptions about period underwear and comes two years after Hanes launched its first range of the product. It is the first work for the brand from Special U.S., which won…Read More
The digital media firm Remezcla Media Group partnered with the National Football League Wednesday in a bid to help the league grow its Hispanic fan base and sponsorship offerings. The tie-up is the latest in a series of efforts from the NFL to expand its viewership by tapping into new markets and demographics, a particular…Read More
Microsoft and OpenAI announced that they are offering a select group of media outlets up to $10 million ($2.5 million in cash plus $2.5 million worth of “software and enterprise credits” from each) to try out artificial intelligence tools in the newsroom. (The Verge) The program will initially fund projects for AI adoption at five…Read More
Spanish-language media giant TelevisaUnivision reported a 6% year-over-year U.S. revenue gain to $852.4 million for the third quarter of 2024, as a 5% U.S. advertising revenue gain was driven by what it described as a third-quarter company record in political ad revenue. (THR) The company also indicated that its direct-to-consumer operations, which include streaming service…Read More
A general in Iran’s Revolutionary Guards was charged in New York in connection with an alleged plot to assassinate a dissident Iranian-American journalist. (The Guardian) The Justice Department did not name the target of the purported plot, but journalist and activist Masih Alinejad confirmed that she was the potential victim. (Al Jazeera) Brig. Gen. Ruhollah…Read More
Curtis LeGeyt, president of the National Association of Broadcasters, the leading trade group representing broadcast journalists, is blasting former President Donald Trump over his continued threats against some of the nation’s largest news networks. (The Hill) Trump’s threats against CBS have been particularly intense in recent weeks. He railed against 60 Minutes for editing the…Read More
Viewers are still giving Wheel of Fortune a spin with new host Ryan Seacrest. The syndicated strip’s season 42, with Seacrest taking over for longtime host Pat Sajak (and joining co-host Vanna White), made a splash in its opening month as the most-watched entertainment series in September across broadcast, cable, and syndication. (Variety) As the…Read More
The NewsGuild of New York filed an unfair labor practice charge with the National Labor Relations Board against The New York Times, claiming that management violated the National Labor Relations Act by interrogating employees about their strike sentiments within the past six months. (Axios)Read More
Pulitzer Prize-winning critic Blair Kamin is paying for the Chicago Tribune’s next architecture writer out of his own pocket. Why would he do such a thing? (Poynter)Read More
Brands looking to connect with Gen Z often don’t know how to connect with them. Talent agency giant United Talent Agency hopes to change that. In February, UTA acquired Gen Z consulting firm JUV Consulting for an undisclosed amount to form a practice called Next Gen focused on helping marketers reach younger consumers. This week,…Read More
