Global Privacy Control group aims to succeed where ‘do not track’ failed
Initiative faces the challenge of gaining publisher and consumer adoption.
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Initiative faces the challenge of gaining publisher and consumer adoption.
Please visit Marketing Land for the full article.
Left with a patchwork of testing options and domestic quarantines in the face of a public health crisis, travelers have had to ask themselves an odd question: Would they really get a Covid test at the airport salon that also does pedicures? XpresSpa, which calls itself the world’s largest airport spa company with more than…Read More
LinkedIn recently rolled out its Stories feature, which allows users to share short videos or photos that appear at the top of other users’ feeds. If you share a LinkedIn Stories post that you later want to delete, our guide will show you how to do just that. Note: These screenshots were captured in the…Read More
Snapchat globally rolled out its answer to TikTok and Instagram Reels Thursday, Snapchat Sounds, after testing the feature in Australia and New Zealand since August. Sounds is only available on iOS to start. Snapchatters can add music to their Snaps, either pre-capture or post-capture, from a curated catalog of music from emerging and established artists….Read More

On the surface, the path to “sustainable mobility” sounds easy enough — swap out your existing internal combustion-engine vehicles with zero-emission electrics or lower-emission hybrids. Presto! Lower emissions = sustainable mobility. But the real value of a sustainable mobility initiative far exceeds the boundaries of fleet management to span the entire enterprise. The return on investment (ROI) for sustainable mobility touches nearly every aspect of an organization, from human resources to finance, from facilities and fleet management to energy consumption, and from customer service to building customer loyalty. Companies that take this holistic view of green transportation have much to…
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The new Analytics adds AI-powered insights, tracks users across devices and provides more granular data controls.
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Looking back at the changes forced on B2B and consumer marketing strategies.
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After leading McCann Worldgroup for nearly a decade, chairman and CEO Harris Diamond is retiring at the end of this year. Bill Kolb, who was named chief operating officer of the global agency network at the start of this year, will succeed Diamond. Kolb is a McCann veteran who’s held a number of positions at…Read More
The advertising industry as a whole is failing–failing to diversify teams in an authentic way. This week, we saw Home Depot and Motel 6 step down from working with The Richards Group after its founder, Stan Richards, made racially fueled comments. While I don’t condone what Richards said, there’s something bigger going on here. Instead…Read More

Boris is the wise ol’ CEO of TNW who writes a weekly column on everything about being an entrepreneur in tech — from managing stress to embracing awkwardness. You can get his musings straight to your inbox by signing up for his newsletter! A friend of mine is fixing up his house. He gave me a tour to show how everything is going and what his plans are for the space. We ended up on the roof, where I noticed the window frames needed ‘some’ work… as in, they were completely beyond saving. I pointed it out, and he shrugged…
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