Capturing Luxury Shoppers on TikTok With David Yurman’s Carolyn Dawkins
How younger consumers are reshaping the jewelry category.Read More
WBD and TNT Sports Sell Out Roland-Garros Ad Inventory
WBD and TNT Sports sell out Roland-Garros ad inventory as ad sales exec Jon Diament says more than 80 brands bought into coverage.Read More
NHL Eyes Record Diversity in Draft—and a New Generation of Fans
Since joining the National Hockey League (NHL) in 2017, senior evp Kimberly Davis has been committed to attracting, retaining, and developing multicultural audiences for professional hockey.
And she’s striving for a new goal—bringing more women fans and executives into the NHL ranks.Read More
The Future of Ecommerce Is Immersive: Insights from Karina Kogan, CMO of Infinite Reality
New approaches to digital commerce that break the 2.5% conversion barrier.Read More
Ryan Reynolds-Linked MNTN Goes Public at $16 Per Share to Grow Connected TV Ads
Founder Mark Douglas spoke with ADWEEK about the IPO before the bell.Read More
Attivo Acquires The Next Practice to Bolster AI, Digital Capabilities
Attivo has acquired AI-focused agency The Next Practice to strengthen its U.S. presence.Read More
CMO Remi Kent to Depart From Progressive
She was at 3M prior to joining the insurance company.Read More
Tuesday, May 20 Evening Cable News Ratings: Lawrence O’Donnell Claims Total Viewers, Nicole Wallace Takes Demo for MSNBC
All three networks saw split victories between total viewers and the demo.Read More
Ellen Leyva Anchors Last Newscast at KABC in Los Angeles
Leyva joined the station in 1995Read More