With Apple’s industry-altering software update, iOS 14.5, fast approaching, the tech giant is already clamping down on companies trying to build workarounds to its stringent privacy changes. Apple has rejected app updates from developers whose apps included a set of digital tools called a software development kit (SDK) from Adjust, according to multiple sources. Apple…Read More
TLDR: The 2021 Complete Learn to Code by Making Games in Unity Bundle is a multi-course plan for learning the fundamentals of game creation by building your own cool games. Imitation really is the sincerest form of flattery. Even for the most creative of people, the way to learn how to build something new is to start by trying to recreate something that has already been done before. So if you want to learn how to build video games, you could learn a lot by building your own version of an already proven success. So how about starting your career…
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Standing on the stage of a Manhattan cinema in 2019, Fernando Machado, the poster child for the marketing sector of the last 7 years, said a campaign for Burger King (BK) once made him “want to throw up in my mouth.” The campaign he was referring to was a 2012 ad featuring Aerosmith frontman Steven…Read More
I’ve managed to go quite a few months without mentioning the goddamn coronavirus in an article. But here we are. Don’t worry though, I’m no longer succumbing to be a harbinger of doom and gloom. Instead, I’m bringing you a salve for your sore, worried mind, and it comes in the form of an electrified classic VW bus. Over the past year, I’ve watched more car restoration shows than I’ve watched in the preceding five years. There’s something cathartic and soothing about watching a pile of rust be transformed back to its former glory with nothing more than skill, love, and time.…
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In response to George Floyd’s death nearly one year ago, companies began to make declarations condemning not just the killing of Mr. Floyd, but acknowledging and condemning institutional racism in America. Many of the early statements were powerful and unequivocal, and those that weren’t were rightfully criticized as check-the-box exercises, forcing some companies to issue…Read More
Walgreens will begin broadcasting a new campaign with musician John Legend under the tagline “This Is Our Shot” to convince Americans the Covid-19 vaccine is the nation’s best bet to end the pandemic. The pharmacy retailer will kick off the campaign on April 4 by airing a television commercial in which Legend describes what getting…Read More
The data brokers who’ve made fortunes from collecting and sharing millions of people’s personal information tend to fly under the radar. Names like LiveRamp or RELX might not be familiar to most Americans, but they’re making themselves known on Capitol Hill. Collectively, data broker spending on lobbying in 2020 rivaled the spending of individual Big Tech firms like Facebook and Google. The Markup searched lobbying disclosures in the U.S. Senate’s Lobbying Disclosure Act database and the watchdog Center for Responsive Politics’ tool OpenSecrets for the names of companies that registered as data brokers in Vermont or California. Those states are…
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Earlier this week, Italian startups lost their right to register and incorporate online after the country’s lobby of notaries won its claim to have it removed. The news has understandably left the Italian startup ecosystem in a bit of a shock. This decision is literally a step backward, as startups have been able to register online since 2016, so I’m afraid this will be a detriment to the economic development of the country and the development of its startup ecosystem. If Italy wants to step up its innovation game, it has to facilitate entrepreneurs… well… getting started! As an Italian…
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Funding climate journalism is becoming less of an existential dilemma as more brands are waking up to the power of having a sustainable strategy–and turning to publishers to help. The Financial Times noticed the upswing in brands wanting to talk about their sustainability credentials over the last 24 months, when more mainstream advertisers including banks,…Read More
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. ‘Every Little Bit of Laughter Helps’: Rhys Darby and Terminix…Read More
