IPG Partners With AI Startup to Simulate Audience Reactions for Brand Campaigns
The partnership also positions IPG—and potentially Omnicom, should its acquisition close—to offer clients faster, more scalable AI-powered audience insights.Read More
As Tariffs Hit, Big Companies Double Down on Marketing
Amid a new round of tariffs, a weak jobs report, and fresh concerns about the global economy, a number of top corporate executives across sectors appear determined to defend one […]Read More
Why Roku Launched a New Ad-Free Streaming Service
The newly launched platform costs $2.99 per month, and Roku thinks it’s exactly what audiences are looking forRead More
After the chores
Each day, I have about 8 hours of tasks to do. Empty the dishwasher, bring in the paper, answer emails, queue up a blog post… it’s a very long list. I’m sure you have one as well.
If we’re good at the chores, we’ll be offered new ones. And of course, it’s possible to find new ones on our own.
The thing is, if you wait until all the chores are done before you take initiative, create, ship or connect, you’ll never get around to the life-changing work of showing up with possibility.
Perhaps we can do that before we do our chores.
Contagious emotions
Emotions are personal and most of the time, we can put effort into creating them (or avoiding them).
But in a community, emotions spread. And not at the same rate. Consider these emotions, roughly sorted by their virality:
- Panic
- Apprehension
- Enthusiasm
- Frustration
- Indignation
- Elation
- Nostalgia
- Curiosity
- Cynicism
- Determination
- Gratitude
- Vulnerability
- Melancholy
- Triumph
- Contentment
- Resignation
- Apathy
- Overwhelm
- Wonder
- Joy
- Satisfaction
- Serenity
If we want to share the emotions near the bottom of this list, we’re going to have to really work at it.
Ticker: The Situation Room Celebrates 20 Years on CNN
Fox News’ Greg Gutfeld was spotted on the couch of NBC’s Tonight Show with Jimmy Fallon.Read More
Sally-Ann Dale, Droga5 Founding Partner and Pioneering Production Leader, Dies
Sally-Ann Dale, a trailblazing producer and founding partner of Droga5, has died at 55.Read More
Gray Media to Purchase 10 Local TV Stations From Byron Allen’s Allen Media Group
AMG is looking to sell its local TV stations as it works to reduce its debt load.Read More
Streaming Ratings, Week of July 7: Viewers Love Peacock’s Love Island USA
This was the first time Peacock had ever occupied the No. 1 position in the chart.Read More
How ESPN and NFL Deal Could Redefine Sports Streaming, According to Experts
Disney’s deal with the National Football League has implications for advertising and future media rights.Read More