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From, “Pay attention, I want you to buy what I made.”

to…

“I’ve been paying attention, and I think I can offer you what you want.”

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In conversation with my teenage daughter last week, I pointed out a news report which flagged concerns over the use of facial recognition technologies in several school canteens in North Ayrshire, Scotland. Nine schools in the area recently launched this practice as a means to take payment for lunches more quickly and minimize COVID risk, though they’ve since paused rolling out the technology. Privacy fears as schools use facial recognition to speed up lunch queue https://t.co/E2AbdQZZ2f — Guardian Education (@GuardianEdu) October 18, 2021 When I asked my daughter if she would have any concerns about the use of facial recognition…

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I told myself I wouldn’t write anything else about the new 14 and 16-inch MacBook Pro‘s notch, but it’d help if Apple didn’t keep on giving me reasons to. Okay, this is the last time, for real. When I first saw the notch, like many, I assumed it would have Face ID. The answer, as it turns out, was ‘no’ — the laptop uses boring old Touch ID instead. The unnecessarily large cutout is arguably at least in part a branding decision, especially with rumors circling around that the upcoming MacBook Air will have a notch too. Nonetheless, I’d assumed…

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Or just read more coverage about: Apple

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Twitter opened up more access to its Super Follows monetization option for creators on its platform, saying in a tweet that all users worldwide on iOS can now Super Follow select creators. The social network introduced Super Follows at its Analyst Day in February, saying at the time that creators and publishers would be able…Read More

Alex Schultz became Facebook’s chief marketing officer last September, named as the successor to Antonio Lucio, who revealed his departure the previous month. But despite the sheer size of Facebook–Meta is huge–small and midsized businesses have been a key part of his tenure at the company since coming on board in 2007 as a data…Read More

“Fool me once, shame on…shame on you. Fool me – you can’t get fooled again.” Former US President George W Bush. It’s easy to laugh at someone who believes the Earth is flat. Dunking on pro-diseasers (AKA: antivaxxers) has become one of the internet’s favorite sports. And it’s pretty posh by social media standards to ridicule anyone who questions whether the climate-crisis is real. There’s always going to be a small, vocal contingency of people who simply cannot be convinced of a ground truth. Whether these people deserve ridicule is a question for our personal consciences, but one thing is…

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Halloween brings a huge spike in demand for horror movies as viewers look for some seasonal scares and for bite-sized candy to dole out to trick-or-treaters. 20th Digital Studio and Mars are combining the two in “Bite Size Halloween,” a series of 18 shorts streaming on Hulu. This is the third year for the campaign,…Read More

It’s no secret that the ad tech industry has a transparency problem. An estimated 15% of digital ad dollars vanish into the so-called “unknown delta.” And advertisers are consistently finding themselves surprised by the places their ads end up. A nonprofit launched this week by two of the industry’s most outspoken brand safety advocates aims…Read More

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions of Adweek’s community of high-level experts. Today, Patrick Llewellyn of 99designs discusses a recent internal policy change. Below, in his own words, he describes his goal of providing flexibility for employees–and the organizational learning curve behind it….Read More

Johnnie Ingram never imagined a career in the agency world would put him on the path to an Emmy nomination. The creative director and executive producer, who grew up in a small town in eastern Tennessee where being queer wasn’t talked about, is the co-creator of HBO’s We’re Here, an unscripted reality series that follows…Read More