American Eagle Stock Hits 25-Year High After Trump Endorses Sydney Sweeney Ad
The president’s support resulted in the brand’s biggest daily gain since 2000.Read More
OMD’s New COO Is Rethinking the Role for a Changing Ad World
Chief operating officers typically oversee the day-to-day operations of a business, and they are responsible for creating processes and ways of working that lead to efficiencies and support growth. But […]Read More
The Measurement Wars: Nielsen vs. Everybody
Analyzing the measurement drama between Nielsen and its competitorsRead More
The 2025 Agency All-Stars Are Living in the Future
From AI savants to visual artists to out-of-the-box storytellers, our honorees break every mold. Read More
2025 Media Plan of the Year Awards: The Big Ideas With Winning Strategies
Boundary-pushing campaigns are only as good as their media plans.Read More
Beyoncé Rides Off On a Motorcycle in Final Levi’s Ad
Beyoncé and Levi’s first teamed up to recreate some of its iconic advertising campaigns a year ago and now the fourth and final instalment is out. Read More
Nielsen Competitor HyphaMetrics Not Guilty in Patent Infringement Case
The jury reached the verdict in the Nielsen and HyphaMetrics case on Friday.Read More
Brooklyn Heyn Gets First Local TV Job at Wisconsin Station
Heyn was Miss Green Bay Area in 2023.Read More
Marketers Are Serious and Excited About Adopting AI—But Also Stressed
Nearly 8 in 10 companies are committed to incorporating AI into their daily operations.Read More
Lexington Sports Anchor Leaving Local TV After 27 Years
He’s going to work as communications and media director for the Kentucky High School Athletic Association.Read More